whip your website (culture) into shape emily mitchell webmaster librarian suny oswego

Whip Your Website (Culture) Into Shape

Emily MitchellWebmaster LibrarianSUNY Oswego

What is the goal of this content?

Who is the intended audience?

Does that align with your website’s goals?

Who will maintain this content?

When does the content expire?

Image Citations

• Stéfan. (2010). “Indiana Jones and the Overdeveloped Snail [photo].” CC-NC-SA. Retrieved 5/11/2015 from https://www.flickr.com/photos/st3f4n/4872755459/

• Jonas Nilsson. (2013). “Empty Winter Goal [photo].” CC-ND. Retrieved 5/11/2015 from https://www.flickr.com/photos/nilssonjonas/8522093833/

• strongria. (2007). “Kicking for goal [photo].” CC-NC-ND. Retrieved 5/11/2015 from https://www.flickr.com/photos/strongria/363285903/

• thinkmedialabs. (2011). “Audience laughing [photo].” CC-NC. Retrieved 5/11/2015 from https://www.flickr.com/photos/thinkmedialabs/6177569754/

• mario. (2007). “Mmmm....wedding cake! [photo].” CC. Retrieved 5/11/2015 from https://www.flickr.com/photos/64738468@N00/358724547/

• Mark Turnauckas. (2012). “Egg Printing [photo].” CC. Retrieved 5/11/2015 from https://www.flickr.com/photos/marktee/7159545832/

• Magnus Halsnes. (2008). “London – Archive Research [photo].” CC-NC. Retrieved 5/11/2015 from https://www.flickr.com/photos/magh/2870616505/

Want to know more?

• Look up “content strategy.”

• Especially recommended:Content Strategy for the Web, by Halvorsson and Rach