theory of design

THEORYTHEORYof DESIGN

Dade AderemiCorelDraw Creative Workshop

Saturday, 29 March 2008

Rule #1: Its not really about the tool…its all about the artistic mind…CorelDraw is just a tool…it won’t (Can’t) make you creative.

Rule #2: there is a ‘science’ to creativity…this can be learnt… Once learnt…corelDraw then becomes a tool for expression

UNDERSTANDING DESIGN

The first thing I did was to demystify design, tear it apart, see howIt fits together, understand the magic behind it…and maybe thenI would be able to replicate the Voodoo!

That was exactly what I did…

ANATOMY OF A GOOD DESIGN….well, according to me

• The Background• The Active Fore-Image• The Font play• Then your ajasa…

ANATOMY OF A GOOD DESIGN….well according to me

• The Background

• The Active Fore-Image• The Font play• Then your agasa…

ANATOMY OF A GOOD DESIGN….well according to me

• The Background• The Active Fore-Image

• The Font-Play• Then your agasa…

ANATOMY OF A GOOD DESIGN….well according to me

• The Background• The Active Fore-Image• The Font-Play

• Then your ‘ajasa’…

ANATOMY OF A GOOD DESIGN….well according to me

Background

Active Fore Image

Font-play

Agasa

ANATOMY OF A GOOD DESIGN….well according to me

Font-play

Active Fore-image

Background

ajasa

ANATOMY OF A GOOD DESIGN….well according to me

ANATOMY OF A GOOD DESIGN….well according to me

Oops! Sorry, I didn’t Tell you…Designing is all about eliciting EMOTIONS

ANATOMY OF A GOOD DESIGN….well according to me

Let see the effects of backgrounds…

ANATOMY OF A GOOD DESIGN….well according to me

Let see the effects of backgrounds…

ANATOMY OF A GOOD DESIGN….well according to me

Let see the effects of backgrounds…

ANATOMY OF A GOOD DESIGN….well according to me

Its about getting the FOUR right

Background | Active Fore Image | Font Play | Ajasa

ANATOMY OF A GOOD DESIGN….well according to me

Switching Background…Changing moods…

ANATOMY OF A GOOD DESIGN….well according to me

Switching Background…Changing moods…

ANATOMY OF A GOOD DESIGN….well according to me

Switching Background…Changing moods…

The Background…

The Background…

Font - Play

Font - Play

Active Font Image

Active Font Image

Ajasa

• There is a method to the madness called creativity

• Learn From Designs Around You… Bad artists copy. Good artists steal!—Pablo Picasso

Greeting Cards

Handbills…

Websites…

Coming Up….• Getting To Know CorelDraw• Designing For Backgrounds• Selecting Appropriate Active Fore-Images• Using Fonts• Color Theory• CorelDraw Special Effects

…in conclusion Remember:

• Background• Active – Fore Ground• Font – Play• Ajasa

THANK YOU