starting from scratch: how to start with nothing in nigeria

Starting from scratch: How to start with nothing in Nigeria

Lessons from building

@oluyomiojo

You can't connect the dots looking forward you can only connect them looking backwards. So you have to trust that the dots will somehow connect in your future…

- Steve Jobs

@oluyomiojo

Most great companies are born out of old

experiences, old skills and old sacrifices coming

together.

@oluyomiojo

My entire journey as entrepreneur started here: N300 loan from my mum in 2001

@oluyomiojo

$60,000 Founder’s fund

Zero cashIn the bank at launch

No InvestorsZero external funding in view

@oluyomiojo

We either sell, grow, make money or We

die!

@oluyomiojo

The best funder any startup can have is the customer

Build a business or service people are ready to pay for

1

2 Be in an industry you understand deeply. Domain knowledge is key

3Build a brand people love by giving a lot of damn. A whole lot of it

@oluyomiojo

4Execute withinyour means. Go lean togrow big

@oluyomiojo

5You must always be selling. Never ever play with marketing. The survival of your startup depend on it

@oluyomiojo

Most businesses die not because they run

out of money, but because they run out

of customers

@oluyomiojo

Go out thereand build your own rocket!!!

@oluyomiojo

Thank You!

@oluyomiojo