softvu rich media catalog and pricing template winter, 2007-2008

SoftVu Rich Media Catalog

And

Pricing TemplateWinter, 2007-2008

Rich Media Summary

eBrochures

eCards

Landing Pages

Surveys

Custom/Blended Media

Message-Building & Delivery What is Relay?

eBrochures

eBrochures (tiered pricing based on complexity and cost to produce)

– Basic Package• 30 – 60 Second “spot”• Simple, concise company, product, or service overview• Simple Flash Animation (text and subtle motion graphics)• Stock Image-based

– Standard Package• 30 – 60 Second “spot”• Can be more “concept” or “theme” driven• More sophisticated Flash animation (text, limited illustration, more robust motion

graphics)• Image or Video-based

– Advanced Package• 30 - 60 Second “spot”• More complex or multiple “concepts” or themes• Added legal or compliance review and revision cycles• Unlimited Flash Animation • Original images, graphics, illustrations, and animations

Basic eBrochures

Concise Product or Service Overview

Pricing:$ 6,500 to $ 8,500

Click thumbnails to view an example

– Basic Package• 30 – 60 Second “spot”

• Simple, concise company, product, or service overview

• Simple Flash Animation (text and subtle motion graphics)

• Stock Image-based

Image-based, Simple Flash Animation

Standard eBrochures

Concept-Driven Message

Custom Image-BasedMore Sophisticated Flash

Animation

Pricing:$ 10,000 to $ 12,000

Click thumbnails to view an example

– Standard Package• 30 – 60 Second “spot”• Can be more “concept” or “theme” driven• More sophisticated Flash animation (text,

illustrations, more robust motion graphics)• Custom Image or Video-based

Custom Video-Based, Message Elements Flex

Relevant Examples

Concept-Driven Message

Click thumbnails to view examples

Advanced eBrochure Options

Concept Driven,Original illustrations, and animation

Pricing:$ 15,000 +

Click thumbnails to view an example

Concept-Driven, Original video clips and

illustrations

– Advanced Package• Complex or multiple “concepts” or themes

• Added legal or compliance review cycles

• Unlimited Flash Animation

• Original images, video, graphics, illustrations

Concept Driven,Original, heavy animation

eCards

• eCards– Standard eCards

• Included with Relay subscription• Business theme, message, and style• Simple Flash animation, images, music to support

theme• Customizable message space• Branded email and eCard template design

– Custom eCards• Custom theme, voice-over, music, Flash

animation, video, text, etc.

Standard eCards

Click thumbnails to view an example

– Standard eCards• Included with subscription

• Simple Flash animation, images, music to support theme

• Customizable message space

• Branded email and eCard template design

Pricing:Free with Subscription

Custom eCards

– Custom eCards• Custom theme, voice-over, music,

Flash animation, video, text, etc.

Click thumbnails to view an example

Pricing:$ 3,000 to $ 5,000

Landing Pages

• Landing Pages– Standard Landing Pages

• HTML pages with – Company branding – Custom copy– Animated “nibblets” – Custom images– links to more information

– Advanced Landing Pages• Add custom:

– Video– Branding– Animation

Click thumbnails to view an example

Standard Landing Pages

Click thumbnails to view an example

– Standard Landing Pages• HTML pages with

– Company branding – Custom copy– Animated “nibblets” – Custom images– links to more information

Pricing:$ 1,000 to $ 2,000

Advanced Landing Pages

– Advanced Landing Pages• Add custom:

– Video– Branding– Animation

Click thumbnails to view an example

Pricing:$ 3,000 to $ 5,000

Surveys

• Surveys– Standard Surveys

• Flexible user-created content (per seat subscription)

• 21 question types• Advanced features like skip logic & answer piping • Optional branded, reusable template (fee for initial

design)

– Custom Surveys• SoftVu Creatives create or edit• Custom branding, video, images, animation, text,

etc.

Standard Surveys

– Standard Surveys• Flexible, user-created content • 21 question types• Advanced features like skip logic &

answer piping • Optional branded, reusable template

(fee for initial design)

Click thumbnails to view an example

Pricing:Free with Survey Subscription

Custom Surveys

– Custom Surveys• SoftVu Creatives create or edit

survey content• Optional video, images, animation,

text, etc.

Click thumbnails to view an example

Pricing:$ 500 to $ 2,000

Custom/Blended Media

– Custom Media• One-off HTML, Flash, Video, or Copywriting

projects

– Blended Media• Any media can link to any other media, eBrochure-

like content can play in an eCard, etc.

Pricing:$ 125/hour | Ask for Estimate

Automated Message Building

Delivery via API Solution