social search - social media affects search engines

Social’s Supercharged Impact On Search

Ty Downing | SayItSocial

Search Engines Look For SignalsSearch Engines Look For Signals

What BING is doing What BING is doing

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What Google is doing What Google is doing

Click +1 to publicly give something your

stamp of approval. Your +1's can help friends, contacts, and others on the web find the best stuff when they search.

• Twitter• Flickr•Quora•Any public information crawlable

Data from Gmail & Google account

https://profiles.google.com

www.google.com/+1/button/

How Does This Effect Search?How Does This Effect Search?

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Bullets Use Filled Round Only• Example 1• Example 2SMOSMO

Social Media Social Media OptimizationOptimization

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Bullets Use Filled Round Only• Example 1• Example 2Is SEO Dead?

NO!

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Google CEO - Larry Page

“Google’s social media success or failure at the time bonuses are handed out will determine 25% of their payments.”

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Your business needs to have a social media strategy…

Thank you…

Ty Downing