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ADVISING, COUNSELING AND RETENTION SERVICES (ACRS) – ONLINE PRESENTS:

SOCIAL MEDIA, NETWORKING, AND PROJECTING A PROFESSIONAL IMAGE

PRESENTERS: JEANNA CHAPMANSHARRIETTE FINLEYSTEFANIE WRIGHT

GPC CAREER FAIRS

Georgia Perimeter College wil l host Career Fairs on the Dunwoody, Clarkston, and Newton campuses.

Dunwoody – March 24th

Clarkston – March 27th

Newton – April 2nd

All GPC Career Fairs will be 9am – 1pm.

PRESENTED BY ADVISING, COUNSELING & RETENTION SERVICES (ACRS) - ONLINE AT GEORGIA PERIMETER COLLEGE, SPRING 2015

MYTHS

1. The pictures you post online can only be seen by friends and family.

2. A hiring company wil l not use social media to investigate you.

3. Your online presence wil l not impact your professional career.

4. Social media is not the hiring company’s business.

5. A company has to accept you as you are.

6. The job search is about you.

7. A company has to hire you.

PRESENTED BY ADVISING, COUNSELING & RETENTION SERVICES (ACRS) - ONLINE AT GEORGIA PERIMETER COLLEGE, SPRING 2015

Myths shared by LaSonya Berry of McPherson-Berry Human Resource Consultants, February 2, 2015

TRUTHS

1. Companies are looking for the best f it for them and they can afford to be picky.

2. Many of today’s job seekers are not being hired because hiring managers do not trust the image they project.

3. It is necessary to research your industry, so that you know how to package and adjust your brand or professional image.

4. You do not have to lose who you are to achieve your goals; you wil l need to make some adjustments.

PRESENTED BY ADVISING, COUNSELING & RETENTION SERVICES (ACRS) - ONLINE AT GEORGIA PERIMETER COLLEGE, SPRING 2015

Truths shared by LaSonya Berry of McPherson-Berry Human Resource Consultants, February 2, 2015

SOCIAL MEDIA AND YOUR PROFESSIONAL IMAGE

The world wide web digital ly connects the world and makes it more convenient to go to school, job hunt, and research information online.

This convenience also makes it much easier for potential employers to f ind additional information, posit ive or negative, about potential employees.

Prospective employers may use Google, Facebook , or Twitter to get background information about you.

You want to make sure you are always projecting the best online image.

PRESENTED BY ADVISING, COUNSELING & RETENTION SERVICES (ACRS) - ONLINE AT GEORGIA PERIMETER COLLEGE, SPRING 2015

MAXIMIZING YOUR ONLINE PRESENCE

EMPLOYERS USING SOCIAL NETWORKS

Employers wil l use social media to screen potential employees.

EMPLOYERS USING SOCIAL NETWORKS

Employers wi l l reject potential employees because of images projected on social media.

EMPLOYERS USING SOCIAL NETWORKS

Employers wil l hire potential candidates because of the posit ive image they projected online.

YOU WANT A JOB? PASSWORD PLEASE.

http://www.ajc.com/news/nation-world/job-seekers-getting-asked-1391453.html

• Networking is reaching out and learning more about the career you plan to pursue.

• Networking is taking the steps forward to meet people and build posit ive professional relationships.

• Networking opportunit ies are online: LinkedIn, Twitter, Facebook.

• Networking opportunit ies may be impromptu, l ike a 30 second elevator pitch/interview.

PRESENTED BY ADVISING, COUNSELING & RETENTION SERVICES (ACRS) - ONLINE AT GEORGIA PERIMETER COLLEGE, SPRING 2015

SOCIAL NETWORKING BASICS

NETWORKING THROUGH SOCIAL MEDIA

FACEBOOK

•Add friends selectively•Edit profile and security settings•Join groups related to your interests•Create your own professional group•Step away

TWITTER

Find student groups

Discover new l iterature

Explore online Education

Enrich your major

Step away

PRESENTED BY ADVISING, COUNSELING & RETENTION SERVICES (ACRS) - ONLINE AT GEORGIA PERIMETER COLLEGE, SPRING 2015

SOCIAL MEDIA NETWORKING AND YOUR PROFESSIONAL IMAGE

1. Google yourself.

2. Avoid provocative or incriminating photos of yourself.

3. Create positive content on a consistent basis, including posts, blogs, and videos.

4. Create your own professional online group.

5. Create a professional LinkedIn Page and Profi le.

6. Be careful about mentioning your job search, especially if you are stil l employed.

7. Be social (engage in forming positive relationships and show individuality).

PROJECTING YOUR BEST PROFESSIONAL IMAGE

Social Media Everything written online becomes a public record. Every picture posted online tells more of your story.

Telephone Communications Monitor voice mail frequently. It is best to have a professional voice message without music.

Written and Online Communications Monitor email frequently. Have an appropriate email address.

Professional Networking Events Business cards Elevator pitch

PRESENTED BY ADVISING, COUNSELING & RETENTION SERVICES (ACRS) - ONLINE AT GEORGIA PERIMETER COLLEGE, SPRING 2015

ANY QUESTIONS?

Contact Advising, Counseling & Retention Services (ACRS) – Onlinegpcol@gpc.edu

Secret Phrase: Free Enterprise Factory

PRESENTED BY ADVISING, COUNSELING & RETENTION SERVICES (ACRS) - ONLINE AT GEORGIA PERIMETER COLLEGE, SPRING 2015