social media and the cme professional

1

Social Media and the CME Professional

Derek WarnickPrincipal

D. Warnick ConsultingThe CME Guy

2

#SoMeCME

3

The Big 3 (or 4?)

• LinkedIn• Twitter• Facebook

• Blogs

4

Others to consider…

• Google+• Pinterest• YouTube• SlideShare

5

LinkedIn

6

Resources for CME Professionals

• Continuing Medical Education group

• ACEHP group

• “Other” groups

7

8

9

Twitter

10

11

Resources for CME Professionals

• Follow others in the CME community– CME Community list (http://bit.ly/cmeTWlist)

12

13

Resources for CME Professionals

• Hashtags– #CMEchat (#CMEreg)– #MedEd, #HCSM, #MedSM, #MDchat

14

15

Resources for CME Professionals

• Hashtags– #CMEchat (#CMEreg)– #MedEd, #HCSM, #MedSM, #MDchat– Conference or activity specific

16

17

Resources for CME Professionals

• Hashtags– #CMEchat (#CMEreg)– #MedEd, #HCSM, #MedSM, MDchat– Conference or activity specific– The Healthcare Hashtag Project

(http://www.symplur.com/healthcare-hashtags)

18

19

Twitter Tools

• Consider an alternative Twitter client or aggregator– TweetDeck– HootSuite– TweetBot (Mobile)– TweetChat

20

21

Twitter Resources for Beginners

• Social Media 101: A Physician's Guide to Twitter (by Best Doctors)http://bit.ly/bestdoctorsTW

• Anatomy of a Tweethttp://bit.ly/anatomyoftweet

22

Facebook

23

Resources for CME Professionals

• ACEHP pagehttp://www.facebook.com/pages/Alliance-for-Continuing-Education-in-the-Health-Professions/195827447179606

• The CME Guy pagehttp://www.facebook.com/theCMEguy

24

25

26

Facebook Privacy Tip

27

Blogs

28

Resources for CME Professionals

• Policy and Medicine – Thomas Sullivan• assessCME – Jason Olivieri• Capsules – Sue Pelletier• CME Advocate – Brian McGowan• Mired in MedEd – Alex Djuricich• Conversations in CME – Floyd Pennington• MedEd Blog – Global Education Group• CME/CE Rumor – Pam Beaton• Confessions of a Medical Educator – Me

29

30

Getting Started With Blogging

31

Google+

32

33

34

YouTube

35

ACCME’s YouTube Channel

36

#2 Search Engine

37

38

SlideShare

39

40

41

42

Pinterest

43

44

45

46