roberto suárez candel pompeu fabra university barcelona, spain

Public Service as a forerunner in the implementation of Digital Terrestrial Television: the case of Catalonia.

Roberto Suárez CandelPompeu Fabra University

Barcelona, Spain

RIPE@2006 Conference – Amsterdam, 16th -18th November 2006 Group 1: Media Policy & Politics

RIPE@2006 | Public Service as a forerunner in DTT

DIGITALIZATION is

just

exclusevely

only

a technical fact.

RIPE@2006 | Public Service as a forerunner in DTT

DIGITALIZATION is

just

exclusevely

only

a technical fact.

Audiovisual signal coding: from a proportional to a logical method.

RIPE@2006 | Public Service as a forerunner in DTT

DIGITALIZATION is

just

exclusevely

only

a technical fact.

Audiovisual signal coding: from a proportional to a logical method.

allows informatic treatment

RIPE@2006 | Public Service as a forerunner in DTT

DIGITALIZATION is

just

exclusevely

only

a technical fact.

Audiovisual signal coding: from a proportional to a logical method.

allows informatic treatment

Occurs in 3 phases: production

transmission / distribution

reception

RIPE@2006 | Public Service as a forerunner in DTT

DIGITALIZATION is a CATALYST

of transformation processes

RIPE@2006 | Public Service as a forerunner in DTT

DIGITALIZATION is a CATALYST

of transformation processes

Structure Businessmodel

Reception

RIPE@2006 | Public Service as a forerunner in DTT

DIGITALIZATION is a CATALYST

of transformation processes

Structure Businessmodel

Reception

that might introduce some new variables.

RIPE@2006 | Public Service as a forerunner in DTT

DIGITALIZATION occurs in different platforms,

Cable / Satellite Terrestrial

RIPE@2006 | Public Service as a forerunner in DTT

DIGITALIZATION occurs in different platforms,

Cable / Satellite Terrestrial

Internet IpTv

RIPE@2006 | Public Service as a forerunner in DTT

DIGITALIZATION occurs in different platforms,

Cable / Satellite Terrestrial

Internet IpTv

where different strategies are needed.

RIPE@2006 | Public Service as a forerunner in DTT

DIGITALIZATION of the terrestrial platform has failed when it has been privately driven.

Considering the particularities of this platform, PUBLIC INTERVENTION is necessary and desiderable during the migration towards digital broadcasting.

RIPE@2006 | Public Service as a forerunner in DTT

PUBLIC INTERVENTION / DIGITALIZATION

HOW?REGULATION

MIGRATION PLANS / POLICY

PBS

WHO?EUROPEAN UNION

MEMBER STATES

RIPE@2006 | Public Service as a forerunner in DTT

CHALLENGES for Public Intervention

Equipment replacement

Standardization

Spectrum planification

TECHNOLOGY MARKET

Planning the migration

Regulation

Licensing

Debate between players

R+D+I

RIPE@2006 | Public Service as a forerunner in DTT

CHALLENGES for Public Intervention

Identify obstacles

Public Communication

Special groups

RECEPTION

Corrective strategies

RIPE@2006 | Public Service as a forerunner in DTT

Digitalization / Public Service

Challenges

Role

Internal restructuration

Redefinition / Legitimacy

Programming

Accountability

LicensingUniversal Service / AccessContent / Services

Public Communication

Assistance

RIPE@2006 | Public Service as a forerunner in DTT

The case of Catalonia:

Origin of PBS

Objectives of PBS

Public / Private

PBS funding

SPAIN

NRA

Political Parties

CATALONIADictatorship

Renegotiated in 2004

2 / 4

Public / Adver.

NO

2

Democracy

Culture / Lenguage

5 / 152 / 02 / 4 5 / 15

4 + 4 / 4 / + local (4)

Public / Adver. (framework-contract)

5

YES

RIPE@2006 | Public Service as a forerunner in DTT

The case of Catalonia:

Public Intervention

• Parliamentary workshops

• Promotion of the debate “Catalan Forum for the DTT”

• Organization of international professional meetings

• Catalan Audiovisual Council: research / licensing

• Several pilot projects

• Public information campaigns

• Detailed migration plan / Project office

RIPE@2006 | Public Service as a forerunner in DTT

The case of Catalonia:

Leadership of PBS

• Technical development + innovation (DVB-MHP)

• Increasing of the offer and services

• Content quality / diversity / innovation

• Implementation of interactivity

• Public Communication

RIPE@2006 | Public Service as a forerunner in DTT

The case of Catalonia:

Obstacles

• Changes in the regional government

• Dependency from Madrid

• Dependency from National broadcasters

RIPE@2006 | Public Service as a forerunner in DTT

The case of Catalonia:

Example of public intervention and leadership of the public service.

Example of the sensibility of the migration towards DTT to politics.

Example of an “autonomous” region within a State.

Thank you!

Roberto Suárez Candel

RIPE@2006 Conference – Amsterdam, 16th -18th November 2006 Group 1: Media Policy & Politics

roberto.suarez@upf.edu

www.robertosuarez.es