risk communication plan

MA NAG I N G VOL CAN I C R I S K ATMOU N T RA I N I E R

R I S K C OM M UN I C AT I ON P L A N

WH Y I S R I SK COMMU NI CAT I ON NE EDE D?

• Residents have the right to know and need to know

• Insurance purposes• People know about the

risk, but not what the risk means

W H AT I S T H E R I SK ?

C AR E C OMMU N I C AT I ONWHAT TYPE OF RISK COMMUNICATION?

P I E RC E C O U N T Y , C A R BO N A N D P U YA L LU P R I V E R VA L L E Y S

WHO IS E F FEC TE D BY I T ?

W H O I S T H E A U D I E N C E ?

• Carbon and Puyallup River Valleys

• Pierce, Lewis, King, Thurston Counties

• Highly Urbanized

• Roadways and State Route Networks

A U D I E N C E PR O F I L E

R I S K P E RC E P T I O N S T U DY D E S I G N

H OW PERCEPT I ON COU LD BE GAT HER ED

A D D R E S S I N G O U TRAG E FAC T O R S

S T RAT E G I E SR IS K C O M M U N IC AT I O N

• B UL LET P O INT S

P IC T U RES

H OW T O B E P R EPAR ED

WH AT T O D O I F I T D OES ERU P T

FAC T S ABO UT T H E VOL C ANO

S M ALL ER T OWNS AND C I T I ES

W I T H D I F F EREN T READ I NG

LEVEL S

ST RAT EGY ON EFAC T SHEETS

• FAC E BO OK

T W I TT E R

P OS T S A BOU T I M P ORTA N T

I N F OR MAT I ON

VOL C A N O AC T I V I T Y

M OR E P E OP LE AR E U T I L I Z I N G

S OC I A L ME D I A

E A S Y T O GE T P O I N T S AC R OS S

ST RATE GY T W OS O C IA L M E D IA

T H A N K YO UAN Y Q UE S T IO NS ?