real-time everything - the era of communication ubiquity

Real-Time Everything: the Era of Communication

Ubiquity

by Rob Gonda - SapientNitro

Monday, March 15, 2010

About:me >> Real Time

PEOPLE

TECHNOLOGY

ASTHETICS

EXPERIENCE IS INFLUENCED BY MANY

THINGS

CONTENT

PEOPLE

TECHNOLOGY

ASTHETICS

EXPERIENCE IS INFLUENCED BY MANY

THINGS

CONTENT

PEOPLE

TECHNOLOGY

ASTHETICS

EXPERIENCE IS INFLUENCED BY MANY

THINGS

CONTENT

PEOPLE

TECHNOLOGY

ASTHETICS

EXPERIENCE IS INFLUENCED BY MANY

THINGS

CONTENT

Monday, March 15, 2010

Monday, March 15, 2010

Size of the Internet

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Evolution of the Internet

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Size of the InternetToday, there are 1,733,993,741 users online

Monday, March 15, 2010

The World According to Google

Five years from now the internet will be dominated by Chinese language content

Today's teenagers are the model of how the web will work in the next five years – They jump from app to app to app seamlessly.

Five years is a factor of ten in Mooreʼs Law, meaning that computers will be capable of far more by that time than they are today.

Within five years there will be broadband well above 100MB in performance – and distribution distinctions between TV, radio and the web will go away

More Video.

(or Eric Schmidt anyway...)

Monday, March 15, 2010

724,311,510,618,248,992,017Bytes of information created in 2009 – IDCOR 674,567,661,000+ GBOR 84B Full 8GB iPhones

23,952,000,000,000Bytes of information created every second (roughly)

IDC Digital Information Universe Study - 2009

More Data Than Ever

Monday, March 15, 2010

More Info Than Ever

“In 2009, more data was generated by individuals than in the entire history of mankind through 2008.”

Harvard Business ReviewThe Social Data Revolutionshttp://blogs.hbr.org/now-new-next/2009/05/the-social-data-revolution.html

... and that’s by individuals ... wait until machines get on boardi.e. foursquare ... it’s starting ...

Monday, March 15, 2010

More Places Than Ever

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More Places Than Ever

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More Places Than Ever

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More Places Than Ever

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More People Than Ever

“According to our research, Twitter is as of December processing more than one billion tweets per month. January passed 1.2 billion, averaging almost 40 million tweets per day.”

-- Royal PingdomTwitter: Now more than 1 billion tweets per monthhttp://royal.pingdom.com/2010/02/10/twitter-now-more-than-1-billion-tweets-per-month/

Monday, March 15, 2010

More People Than Ever

“Today we're celebrating our sixth birthday, and this week there will be 400 million people on Facebook. Just one year ago we served less than half as many people...”

-- Mark Zuckerberg, FacebookSix Years of Making Connectionshttp://blog.facebook.com/blog.php?post=287542162130

Monday, March 15, 2010

Faster and Faster…

Monday, March 15, 2010

Faster and Faster…

Monday, March 15, 2010

Ok, so there’s tons of data, but what about real time?

Monday, March 15, 2010

Real Time Activities

StreamsOffers

Customer Service

Commerce

Digital Out of Home

... Everything

Collaboration

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Email Chat Stream

Tempo Asynchronous Synchronous Synchronous

Access Secret Private Public

Context Inbox Room Stream

Context Evolution

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Live Stream Platforms

Check out @RobGonda at #SXSWi

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• Smart Autofollowing

• Instant Fullscreen Media Viewing

• Choosing Media Associated with Links

• Location-Based Posting and Results

• Instantaneous Privacy Settings for Posts

• Recommendations

• Relevancy Rankings for the Google Buzz Feed

Monday, March 15, 2010

• Settings to control what gets sent to your inbox

• Comments on your posts

• Comments on posts after you comment on them

• Comments on posts after you are @replied on them

• Explanations for why posts get sent to your inbox and a “Mute” link

this just in

Monday, March 15, 2010

Who will win?

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Social Shopping

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Real Time Search

Time Sensitive Search

Current Data Push

Geospatial Search

Pulse Rank is the new PR

Monday, March 15, 2010

Have you noticed this?

Monday, March 15, 2010

or this?

Monday, March 15, 2010

SEO + SMM = Real-Time Optimization

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Monday, March 15, 2010

Real Time Collaboration

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Monday, March 15, 2010

IBM's Project Vulcan

• IBM's Project Vulcan Is Google Wave Meets Facebook Meets BI

• Vulcan Demonstrated as Next-Gen Collaboration Platform

• Project Vulcan is being described as the next generation of Lotus Notes. It's an aggregation or federation of email, calendars, profiles, to do lists and social analytics all in one place. It's designed to filter out noise from real-time conversations, make recommendations and provide relevant content.

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Mobility

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The Future

“Imagination is more important than knowledge. For knowledge is limited to all we now know and understand, while imagination embraces the entire world, and all there ever will be to know

and understand.” -- Albert Einstein

Monday, March 15, 2010

Monday, March 15, 2010

Thanks!

Rob GondaDirector - SapientNitro

mail: rob@robgonda.comweb: sapientnitro.comblog: takemetoyourleader.com

@RobGonda

Monday, March 15, 2010