publishing by curation is rewarding

Post on 17-Oct-2014

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A presentation by Marc Rougier, Co-founder and President of content curation publishing platform, Scoop.it, that goes over rewards and ROI of curation. First presented at SFNewTech in San Francisco. To curate for yourself or business, go to http://www.scoop.it and experience the benefits of consistent and clever publishing.

TRANSCRIPT

Publishing by Curation is Rewarding

We All Care About Content

Ptolemy   Arabella  

Content: X1 Zillion

Then   Now  

Not  enough  

Sooo  much  

Can We Have Too Much Of It?

No… But We Need to Organize It

Rohit Bhargava Influencial Marketing Group

“Someone who finds, organizes and shares the best and most

relevant content on a specific issue”

“A Web Super Hero”

Steve Rosenbaum Curation Nation

That’s What Content Curators Do

Brian Solis Altimeter Group

“Content is king”

Bill Gates Microsoft Corp.

“Brands must become media to earn relevance”

Good Content is Strategic …

… But Hard to Produce

(Seriously : Can You Afford This?)

Content is King

Curation is ROI

That’s Why Curation is Rewarding

Publishing by Curation For Pros and Businesses

3  Share

2  Enrich

1  Discover

Clever Publishing

Some Scoop.it Use Cases

Engage With Your Audience

Publish Everywhere

iPad

PRESENTATION BY:!Marc Rougier, President, Scoop.it | www.scoop.it | marc@scoop.it | @MarcFuseki!

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