proton car company case study
Post on 02-Apr-2015
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Case study on acquisition
Malaysian automobile manufacturer
Headquartered in Shah Alam, Selangor
Founded in 1983
Perusahaan Otomobil Nasional (English: National Automobile Enterprise).
Key person in the formation of this company: 1)Prime Minister, Dr. Mahathir Mohamad.2) Yahaya Ahmad
Key people :-Dato Syed Zainal Abidin (Managing Director)
Revenue RM8.23 billion MYR 2009 ▲
Net income RM240 million MYR 2009 ▲
Total assets RM7.52billion MYR 2009▲
PRESENT
42% of its equity is owned by a government-owned company Khazanah Nasional Berhad
Stake was jointly owned by Mitsubishi Motors Corporation
Mitsubishi Corporation sold its stake in that company.
HISTORY
Market share of over 60% in Malaysia
Lotus technologies is an ACBN Holdings (a company owned by the owner of Bugatti)
Proton has gained an additional source of engineering and automotive expertise.
In 1996, Proton acquired a 63.75% share
Lotus Group International Limited for £40,640,000.
This was later increased to 100% in 2003.
In December 2005, Proton purchased a majority share in MV Agusta of Italy at 70 million Euro.
MV Agusta was the manufacturer of MV Agusta, Husqvarna, and Cagiva motorcycles.
A year later, Proton sold off its 57.7% share in MV Agusta to Italy's GEVI Spa for a token of 1 Euro. Due to heavy debt by MV Agusta
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