promoting blog content to niche platforms for free
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Promoting Blog ContentHow to Share Your Content and Get Massive Engagement (For Free!)
John D. Saunders
200mPeople use adblock programs to filter paid ads
3XContent marketing costs 62% less than traditional
marketing and generates about 3 times as many leads.
87%of bloggers use social media to promote content
Content is Cool, but Context is Crucial
First, OPTIMIZE Your Blog
Engaging Title + Content
● How To’s
● Listicle
● Roundup
Great Imagery (with Image Title Tags)
www.TheStocks.im - Free Images
Social Sharing Integration
● This is crucial to creating a viral
effect. It’s also great for “social
proof”.
SEO Ready
● Title Tag, Meta Description,
Content and Focus Keyword
First, OPTIMIZE Your Blog
Social Shares
Optimized Title
Bread Crumbs
More Content
So, you’ve created some great content?
Great, but now what?
There are countless online platforms
to post your content absolutely free.
However, it’s about finding niches
within those platforms to really create
engagement and action.
The Best Free Places for Content Promo. Period.
RedditSub-Reddit
PinterestCustom Images
FacebookNiche Groups
Google+Communities
QuoraAnswer Questions
What’s Reddit?
Reddit is a platform to post links and text,
and comment on them.
Registered users can then vote
submissions up or down to organize the
posts and determine their position on the
site's pages.
Location
Upvotes
Finding the Right Subreddit is a MAJOR KEY
It’s Hard to Get on the Front Page
However, you can rank and drive a lot of
traffic by focusing on subreddits.
Sub-Reddit
Niche of a particular topic where you
can post links or create a self-post and
discuss.
Distributing Content to Subreddits
1. Search Keywords in Niche
2. Add List to Blog Promo Doc (File)
3. Post to Relevant Sub-Reddit
4. Track Via Analytics
*Be Careful Where You Post
*Always Read the Subreddit Description
150 New
Website Visitors
What’s Pinterest?
The biggest catalog of visual ideas.
Each Pin is an idea—a gift, recipe, or
even a quote. They always point back to
the sites they came from.
Create Bold Images to Engage Repins
Design
Design clean, aesthetic pins to
engage repins and stand out
amongst competition.
Size
564 x 1851
Facebook Groups
What is a Facebook Group?
Topics and Interest
Search for public groups where people
are already discussing topics that are
most interesting to you.
It’s the perfect place to post relevant
content.
Engagement
Tab
Facebook Group Etiquette
Read Group Rules
View Existing Content
Provide VALUE and ENGAGE
Do NOT Sell!
Google+
Google+ is Still Alive and Kickin’
Google Communities
These are niche groups that share
similar interests in which you can post
blog content.
Sub-Niches
Some of the larger groups even have
sub niches
Reach Thousands in Seconds
Post Content in Relevant Groups1. Search Relevant Groups
2. Add Links to Blog Promo Doc
3. Join Group
4. Share Your Content!
Quora
What’s Quora?
Q&A Hub
Quora is a question-and-answer
site where questions are asked,
answered, edited and organized
by its community of users.
Answer Views
Questions Answered
Search Content Related to Your Blog
Using Quora
Post Answers to Relevant
Questions
Answering related questions can
drive traffic to your website.
Preview additional content
that asks user questions
The GoodsDownload this Presentation
bit.ly/postblogcontent2017
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http://bit.ly/WebDev2017
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