projeto de criação e produção digital
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PROJETOde
DIGITAL
Criação eProdução
2012/2
Tuesday, August 21, 2012
??
cristina.lima@pucrs.br
taisekodama@gmail.com @mymonkey
Tuesday, August 21, 2012
01.design thinking
02. love dados
03. gamification
PROJETOde
DIGITAL
Criação eProdução
2012/2
Tuesday, August 21, 2012
DESIGNThinking
estrutura de projeto e
processo criativo
}Tuesday, August 21, 2012
LOVE } curadoria, infografia e
redes sociais
Tuesday, August 21, 2012
{interação e storytelling
GAMITIONFICA
Tuesday, August 21, 2012
start
Tuesday, August 21, 2012
DESIGNThinking
Tuesday, August 21, 2012
DESIGNThinkingMETODOLOGIA INOVAÇÃO
Tuesday, August 21, 2012
DESIGNThinking
Tuesday, August 21, 2012
empatia colaboração experimentação
DESIGNThinkingPILARES
Tuesday, August 21, 2012
DESIGNThinking
Tuesday, August 21, 2012
DESIGNThinking
1. DEFINA O DESAFIO
2. PREPARE A PESQUISA
3. OBTENHA A INSPIRAÇÃO
4. CONTE HISTÓRIA
5. PROCURE SIGNIFICADO
6. OPORTUNIDADES
7. GERE IDEIAS
8. REFINE IDEIAS
9. CONSTRUA PROTÓTIPOS
10. FEEDBACK
11. AVALIE APRENDIZADOS
12. CONSTRUA EXPERIÊNCIAS
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DESIGNThinking
Tuesday, August 21, 2012
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Tuesday, August 21, 2012
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??
Tuesday, August 21, 2012
F F
O AMATRIZ
Tuesday, August 21, 2012
DESIGNThinkingVISUALIZAÇÃO CONCRETIZAÇÃO
Tuesday, August 21, 2012
let’s do it
Tuesday, August 21, 2012
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