our 10 biggest mistakes

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Mistakes & lessons learned10

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MISTAKE #1

Developing an app that could not be used very

often.

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LESSON LEARNED

Build something that engages the users every day.

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MISTAKE #2

Developing the product through a web consultant.

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LESSON LEARNED

Consultant hours are expensive, especially when you develop your product month after month.

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MISTAKE #3

Not speaking about the business idea, afraid that someone should steal it.

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LESSON LEARNED

A business idea is nothing.

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MISTAKE #4

Trying to do everything - just to secure

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LESSON LEARNED

Don’t be anxious!

Do your thing, and only your thing, and do it best!

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MISTAKE #5

Designing and developing without structure or

deadlines.

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LESSON LEARNED

It’s tricky to run without roads.

Use deadlines and a project management tool.

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MISTAKE #6

Doing new features- every week.

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LESSON LEARNED

Slow down, analyze and try to achieve high quality instead.

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MISTAKE #7

”The company will not survive without me”

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LESSON LEARNED

Yes, it will.

Divide tasks and responsibilities between you and your partner.

Your Co-founder can for sure handle things without you.

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MISTAKE #8

Misjudging the time and effort needed for working

with funding.

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LESSON LEARNED

To get funding is a full-time job!

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MISTAKE #9

Not taking references on employees.

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LESSON LEARNED

First impression could be wrong.

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MISTAKE #10

Not killing your darlings. Even if they are killing the

mojo.

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LESSON LEARNED

Don’t keep things just because you have invested a lot of time.

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Our keys to success

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OUR KEYS TO SUCCESS

Super motivated team - We all love what we are doing.

Running fast - We will never stop running.

A good product with a super easy business model.

Curiosity and humility.

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Alexandra BylundTwitter: alexandrabylundLinkedin: alexandrabylundFoap: alexandrabylundInstagram: alexandrabylundMail: alexandra@foap.comPhone: +46-733-300205

Thank you!

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