organisation competitiveness index all india report_2014
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Organization Competitiveness Index © (OCI)
Unfreezing The B e l i e f To
T r a n s f o r mInsights from “Organization Competitiveness Index” Study
- An India Perspective
If, Managers - the change catalysts, do not believe that their organization is competitive, comprehensively striving and that it has the potential to do well in the future, they are less likely to wholly participate in any business transformation effort, thus minimizing the impact of the change management initiatives
Organization Competitiveness Index © (OCI)
Organizational Competitiveness Index (OCI) was developed after comprehensive research and statistical validation of each element of the construct to present a First of its kind inventory.
It assesses the Belief in Organization Competitiveness amongst Managers
Developing OCI has entailed comprehensive discussions with CEOs, CXOs, and Functional Heads for over 3 years.
The statistical reliability and validity of OCI has been well established
Organization Competitiveness Index © (OCI)
Organization Competitiveness Index (OCI) – 18 StatementsThe most reliable and valid inventory to pre-assess the Managerial Belief Factor
Org
aniza
tion’
s Co
mpe
titive
ness
Alignment with the Organization’s Goals
Leadership and Culture
Resource Capability and Motivation
Customer Sensitivity
Man
ager
ial C
urre
nt
and
Futu
re B
elie
f
2 Statements
4 Statements
4 Statements
5 Statements
3 Statements
*External factors (regulatory framework, Govt. policies, funding availability etc.) which may impact competitiveness of an organization have been excluded.
Conceptual Framework
Organization Competitiveness Index © (OCI)
Approach
All India Baseline Data (1186 Respondents)
Representative Sample across India
Sample consisting of Private Sector Managers (84%) and Public Sector Managers (16%)
Construct tested for Content Validity before administration
Paper-Pen Survey and Online survey approach used
Wide coverage: Responding Managers from both large MNCs and MSMEs
Approach
Inventory’s Cronbach's Alpha* = 0.89 which indicates very strong internal consistency, reliability & validity of the inventory
Analysis
Junior Management 29%Middle Management 49%Senior Management 22%
Female 24%Male 76%
21-24 years 7%25-29 years 29%30-34 years 29%35-45 years 27%>45 years 8%
Managerial Hierarchy
Gender
Age
Organization Competitiveness Index © (OCI)
Construct of OCI
How does a responding Manager view his Organization’s Competitiveness and its ability to excel in future
Organization Competitiveness
Leadership & Culture
Customer Sensitivity & Operational Excellence
Alignment with
Organizational Goals
Resource Capability & Motivation
The Second Segment comprises of 16 Statements categorized into 4 Factors that Impact the Competitiveness of an Organization
The First Segment comprises of 2
Statements
Assessing Belief Factor
NOW FUTUREPAST
B E L I E F
Organization Competitiveness Index © (OCI)
Organization Competitiveness
Leadership & Culture
Customer Sensitivity
& Operational Excellence
Alignment with
Organizational Goals
Resource Capability & Motivation
NOW FUTUREPAST
B E L I E F
Managerial Belief – Current and Future
The single biggest factor rendering transformation efforts ineffectual is the “Low Belief” amongst Managers about competitiveness of their Organization.
Current Belief
Future Belief
32 25 34 29
ALL
32 33 44 35
My Organization is extremely competitive and is at par with the best in the industry
My Organization has done well in the past and will achieve success in the future
Junior Middle SeniorManagerial Hierarchy
% o f M a n a g e r s S t r o n g l y A g r e e i n g
Organization Competitiveness Index © (OCI)
Alignment with the Organization’s goals
19 16 17 17
Junior Middle Senior ALL
20 32 42 31
Everyone in the Organization is contributing equally to its success
I am able to contribute my best to the Organization
I am accountable for the success and failure of my Organization
The vision and mission of my Organization has been shared with every employee of the Company
20 27 38 27
30 35 33 33
Managerial Hierarchy
% o f M a n a g e r s S t r o n g l y A g r e e i n g
Organization Competitiveness
Leadership & Culture
Customer Sensitivity
& Operational Excellence
Alignment with
Organizational Goals
Resource Capability & Motivation
NOW FUTUREPAST
B E L I E F
Organization Competitiveness Index © (OCI)
Leadership & Culture
21 27 32 26
Junior Middle Senior ALL
20 22 23 22
I see myself growing in this Organization
Leaders in my Organization nurture new ideas and empower employees
All employees in the Organization are motivated and committed to their work
My Organization adheres to strict ethical code of conduct in all its business transactions
14 15 10 13
35 36 29 34
Managerial Hierarchy
% o f M a n a g e r s S t r o n g l y A g r e e i n g
Organization Competitiveness
Leadership & Culture
Customer Sensitivity
& Operational Excellence
Alignment with
Organizational Goals
Resource Capability & Motivation
NOW FUTUREPAST
B E L I E F
Organization Competitiveness Index © (OCI)
Organization Competitiveness
Leadership & Culture
Customer Sensitivity
& Operational Excellence
Alignment with
Organizational Goals
Resource Capability & Motivation
NOW FUTUREPAST
B E L I E F
Resource Capability & Motivation
28 28 38 30
Junior Middle Senior ALL
22 20 19 20
Over the last six months, I have done significant improvements in my area of work
My Organization has people who are well qualified and best fit for their job
My supervisor reviews me regularly and provides valuable feedback to improve in my area of work
I am clear about my role and responsibilities
25 25 23 25
29 37 42 36
Managerial Hierarchy
My Organization has people-friendly and fair policies which motivate me to perform better
20 17 21 19
% o f M a n a g e r s S t r o n g l y A g r e e i n g
Organization Competitiveness Index © (OCI)
Organization Competitiveness
Leadership & Culture
Customer Sensitivity
& Operational Excellence
Alignment with
Organizational Goals
Resource Capability & Motivation
NOW FUTUREPAST
B E L I E F
Customer Sensitivity and Operational Excellence
25 24 36 27
Junior Middle Senior ALL
20 18 15 18
My colleagues and seniors are sensitive to customer requirements
Our customers are extremely satisfied with our product/services
We deliver quality product and services to our customers
32 33 32 32
Managerial Hierarchy
% o f M a n a g e r s S t r o n g l y A g r e e
Organization Competitiveness Index © (OCI)
Leaders in my Organization nurture new ideas and empower employees
Statements to which Managers (> 70% responses) Did Not Strongly Agree, suggests the area of improvement for the Indian Corporate Environment
I am able to contribute my best to the Organization
Everyone in the Organization is contributing equally to its success
The vision and mission of my Organization has been shared with every employee of the company
We deliver quality product and services to our customers
My colleagues and seniors are sensitive to customer requirements
Our customers are extremely satisfied with our product/services
My Organization adheres to strict ethical code of conduct in all its business transactions
I see myself growing in this Organization
My Organization has people friendly and fair policies which motivate me to perform better
My Organization has people who are well qualified and best fit for their job.
Startling insights of Indian Managers "Belief Factor"
Organization Competitiveness Index © (OCI)
A Complete 360 degree view of OCI
Junior Middle Senior
Organization Competitiveness Index © (OCI)
OCI deployment
Pre-Assess the Managerial “BELIEF Factor” by deploying OCI in your Organization. Get insights and create a strong action plan to:- Develop a positive Organization culture- Align team members to Organization’s objectives- Increase team cohesiveness and performance- Boost overall motivation and employee productivity- Develop Citizenship behavior amongst employees
Deploy OCI free of cost* by sending us an e-mail at Info@lifeskillsconsultants.com, ketki@lifeskillsconsultants.com
Or Call us at • Mumbai: +917709002301, +919769211499• Delhi NCR: +9910007171, +919716029519
* Benchmarking report is chargeable
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