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Endeca SIG Webinar: Demystifying Oracle Endeca
Information Discovery (OEID) - Complementing Your Oracle BI
Solution February 12th, 2015
Details About Today’s Webinar • Submit your questions in the Questions box on the bottom right of
your screen • Your name and questions will not be accessible to other webinar
participants • A copy of the presentation will be available after the webinar to
attendees • These slides represent the work and opinions of the presenter and
OAUG makes no representations or warranties with respect to the ideas or techniques contained in this document
Agenda • Endeca SIG and Presenter Introductions • Demystifying Oracle Endeca Information
Discovery (OEID) – Complementing Your Oracle BI Solution
• Questions
Endeca SIG Focus • The goal of the Endeca SIG is to provide information to help you enhance your knowledge about the
Endeca suite of products, such as Oracle Commerce, Oracle Endeca Information Discovery (OEID), and Oracle E-Business Suite Extensions for Oracle Endeca
• Why should you join OAUG and participate in the Endeca SIG? Benefits include:
– Education and Training. Access regularly-scheduled webinars from Oracle’s product teams and Endeca customers and partners
– Networking. Connect with your peers and other leaders in the Endeca customer and partner community both through the SIG’s social media channels as well as through attending events such as the Endeca SIG group meetings at OAUG Collaborate and Oracle OpenWorld
– Professional Development. Apply for a volunteer role and take advantage of the opportunity to participate in areas such as communications, recruiting or facilitating a domain area that you might not get to work on in your “day job!”
Introducing Your SIG Leadership • Kirby Lunger, Co-Chair is the Chief Sales & Marketing Officer at Performance Architects. She
maintains over 18 years of experience in the consulting, internet services, and software markets at organizations She is a frequent presenter at industry events and writes for groups such as Association for Financial Professionals (AFP), BeyeNetwork, ComputerWorld, Enterprise Systems, Information Management, The National Association of College and University Business Officers (NACUBO), NICSA, and The Data Warehousing Institute as well as local and national Oracle events such as Oracle OpenWorld and the Northeast Regional Higher Education Users Group (NERHEUG).
• Jeff Reid, Subcommittee Chair is the Channel Manager for RealDecoy, a professional services firm specializing in Customer Experience and Data Discovery for Oracle Endeca customers worldwide. He has over 9 years of experience with the Endeca in development, architect, and project management roles, predating the acquisition by Oracle in 2011. Jeff frequently works with the Oracle Partner Network to create and run enablement courses, travelling around the world to train partners on the implementation and delivery of Oracle Endeca solutions, and end-users on how to utilize the full potential of their solutions. He is often a presenter at industry and Oracle events, welcoming all discussions surrounding Endeca. Jeff is certified in both Oracle Endeca Commerce and Oracle Endeca Information Discovery.
Today’s presenters include:
Other leadership roles include: • George Somogyi, Co-Chair • Ramesh Kumar, Subcommittee Chair
Important SIG News • Endeca SIG meeting at COLLABORATE 15
– Session ID: 10074 – Tues April 14th, 2:00 – 3:00 PM, Room Jasmine A
• Additional Webinars – Combining OBI and Data Discovery for Powerful
Decision Making, February 19th, 3 PM EST
Introducing Today’s Presenter Andre Wolosewicz Sr. Sales Consultant – BI/Analytics Previously a Program Manager for 8+ years at a major Defense/Aerospace company and veteran of 2 software startup attempts
Agenda • Endeca SIG and Presenter Introductions • Demystifying Oracle Endeca Information
Discovery (OEID) - Complementing Your Oracle BI Solution
• Questions
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
Demystifying Oracle Endeca Information Discovery (OEID) - Complimenting Your Oracle BI Solution Endeca OAUG SIG Webinar
Feb 12th, 2015
Oracle Confidential – Restricted
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
Business Intelligence and Data Discovery Distinct but Complementary Capabilities
Run the Business
Change the Business
Data Discovery Proven Answers to Known Questions
Business Intelligence
Drives need for
Creates new KPIs for
Fast Answers to New Questions
Privileged and Confidential
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
Discovery Is Critical to a Comprehensive BI Solution Business Users Can Help IT Bridge the ‘Last Mile’
Proven Answers to Anticipated Questions
Analytic Value: Enduring Audience: The Enterprise Project Type: Proactive / Known Requirements
Fast Answers to Unanticipated Questions
Analytic Value: Immediate Audience: Specific to Individual / Group Project Type: Reactive / Shifting Requirements
ERP, CRM, HCM, EDW
Oracle Common Enterprise Information Model
Production Reports and Dashboards
Data Silos, Personal Files, External Content
Agile Data Mash Up
Self-Service Discovery Apps
Leverage Existing Assets
Share Powerful Infrastructure
LOB Driven (top down)
IT Driven (bottom up)
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
Endeca Information Discovery Platform Oracle Endeca Information Discovery Powered by the Endeca Engine
OEID Studio Create and share discovery applications that anyone can use
Oracle Endeca Engine Analyze new combinations of data with agile enterprise IT infrastructure
OEID Integrator Integrate and enrich structured and unstructured data
Structured Data Unstructured Data
Oracle Endeca Studio Unmatched end user exploration Wide range of drag and drop visualizations Self-service data upload
Oracle Endeca Engine The first hybrid search-analytical engine Speed-of-thought performance at enterprise scale Simple for IT to manage
Oracle Endeca Integrator Full-featured commercial ETL Robust acquisition system for file/web crawls Integrated Text Enrichment and Sentiment Analysis
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
Oracle Endeca Information Discovery (EID) Key Points
No Data Left Behind Enterprise configurable platform that provides global visibility to All data Structured & Unstructured data , unlimited use cases
Text Enrichment and Sentiment Analysis
Complete Integrated Stack built from the ground up for Information Discovery Plays a Key role in Big Data architecture and deployments
No User Left Behind - Consumer Ease-Of-Use – Concierge Design Powerful visualizations, Analytics with Patented Guided Navigation and Integrated Search
22 Languages Supported Business User = Zero training
Rapid Deployment and Usability Measured in Hours/Days, Not Months
Self Service deployment for your business users
Privileged and Confidential
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
Data Warehouse & Oracle BI Server
Vehicles, Claims, Customers, Dealers
Blend Diverse Content for Unique Perspectives
Endeca Server “How do we respond to
emerging quality problems?”
“..customer heard a rattling sound toward left front driver side. Had issues with steering column locking…”
Text in Enterprise Applications
Dealers Claim Notes, Customer Verbatim
TEXT
Excel
Dialogues in Social Media
Love my new car but can’t control steering
on sharp corners #wipeout
Parts, Suppliers
Blogs, Consumer Reviews, Twitter, Facebook, Forums, etc
Enterprise Data Personal Data
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
Demonstration
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
For Example: A Flexible Model Approach to Procurement Analysis
Purchasing History (Data warehouse/
datamart)
PO Header Text/Notes, Ts & Cs, Inspection Reports
(Unstructured Data) Forecast
(Statistical analysis)
Trade Journals, Supplier Web Sites (External Data)
System B unique attributes Present ONLY in System B e.g. Shipping, Expedite Fees, etc
System A unique attributes Present ONLY in System A e.g. Location, Brand, Cust Group
Supports ‘jagged’ records for diverse structures
Global attributes Common across all or many systems e.g. Supplier, Time, Product, Manufacturing Process
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
STRATEGIZE & PLAN
Endeca Information Discovery and Insight – Use Cases Sales
• Account Management • Prospect Identification • Competitive Insight • Sales Forecast Insight • Category Management and Store Operations
Supply Chain • Global SC Visibility • Warranty and Quality Analysis • Product Design • Supplier Analysis • Sourcing & Commodity Spend • Demand Forecast Analysis
Marketing and Innovation • Voice of the Consumer • Customer Relationship Management • Social Media Analysis • Promotion Analysis • Brand Planning • Customer Segmentation • Competitive Insight • Profitability Analysis • Channel Analysis
Service and Support • Knowledge Management • Up-sell/Cross-sell • Service Improvement • Quality Analysis
Product Innovation & Foresight
Operations, HR & Finance • Resource Management • Spend Analysis • Supplier Analysis & Negotiation • Financial Planning • Profitability Analysis • Workforce Analytics
Corporate Management • Executive Dashboards • Sales and Channel Analysis
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
Perform Collaborative Decision Making
Sophia emails the link directly to
Gireesh who is on a different team Ryan makes an
interesting discovery and publishes a
bookmark to his team Ryan’s team view his bookmark and
continue the analysis where he
left off
Gireesh clicks on the link from
Sophia and sees Ryan’s discovery.
He continues where Ryan left
off..
#1
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
Demonstration
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | Oracle Confidential – Restricted
www.oracle.com/goto/endeca
Agenda • Endeca SIG and Presenter Introductions • Demystifying Oracle Endeca Information
Discovery (OEID) - Complementing Your Oracle BI Solution
• Questions
Questions? Oracle Contact Andre Wolosewicz andre.wolosewicz@oracle.com
Endeca SIG Contacts Kirby Lunger kirby.lunger@performancearchitects.com Jeff Reid jeff@realdecoy.com
Keep in Touch!
Endeca SIG Resources
Oracle Applications Endeca SIG LinkedIn Group
Endeca SIG web site
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