oaug endeca sig_oeid_webinar.2_12_15.kl.v_final

Endeca SIG Webinar: Demystifying Oracle Endeca

Information Discovery (OEID) - Complementing Your Oracle BI

Solution February 12th, 2015

Details About Today’s Webinar • Submit your questions in the Questions box on the bottom right of

your screen • Your name and questions will not be accessible to other webinar

participants • A copy of the presentation will be available after the webinar to

attendees • These slides represent the work and opinions of the presenter and

OAUG makes no representations or warranties with respect to the ideas or techniques contained in this document

Agenda • Endeca SIG and Presenter Introductions • Demystifying Oracle Endeca Information

Discovery (OEID) – Complementing Your Oracle BI Solution

• Questions

Endeca SIG Focus • The goal of the Endeca SIG is to provide information to help you enhance your knowledge about the

Endeca suite of products, such as Oracle Commerce, Oracle Endeca Information Discovery (OEID), and Oracle E-Business Suite Extensions for Oracle Endeca

• Why should you join OAUG and participate in the Endeca SIG? Benefits include:

– Education and Training. Access regularly-scheduled webinars from Oracle’s product teams and Endeca customers and partners

– Networking. Connect with your peers and other leaders in the Endeca customer and partner community both through the SIG’s social media channels as well as through attending events such as the Endeca SIG group meetings at OAUG Collaborate and Oracle OpenWorld

– Professional Development. Apply for a volunteer role and take advantage of the opportunity to participate in areas such as communications, recruiting or facilitating a domain area that you might not get to work on in your “day job!”

Introducing Your SIG Leadership • Kirby Lunger, Co-Chair is the Chief Sales & Marketing Officer at Performance Architects. She

maintains over 18 years of experience in the consulting, internet services, and software markets at organizations She is a frequent presenter at industry events and writes for groups such as Association for Financial Professionals (AFP), BeyeNetwork, ComputerWorld, Enterprise Systems, Information Management, The National Association of College and University Business Officers (NACUBO), NICSA, and The Data Warehousing Institute as well as local and national Oracle events such as Oracle OpenWorld and the Northeast Regional Higher Education Users Group (NERHEUG).

• Jeff Reid, Subcommittee Chair is the Channel Manager for RealDecoy, a professional services firm specializing in Customer Experience and Data Discovery for Oracle Endeca customers worldwide. He has over 9 years of experience with the Endeca in development, architect, and project management roles, predating the acquisition by Oracle in 2011. Jeff frequently works with the Oracle Partner Network to create and run enablement courses, travelling around the world to train partners on the implementation and delivery of Oracle Endeca solutions, and end-users on how to utilize the full potential of their solutions. He is often a presenter at industry and Oracle events, welcoming all discussions surrounding Endeca. Jeff is certified in both Oracle Endeca Commerce and Oracle Endeca Information Discovery.

Today’s presenters include:

Other leadership roles include: • George Somogyi, Co-Chair • Ramesh Kumar, Subcommittee Chair

Important SIG News • Endeca SIG meeting at COLLABORATE 15

– Session ID: 10074 – Tues April 14th, 2:00 – 3:00 PM, Room Jasmine A

• Additional Webinars – Combining OBI and Data Discovery for Powerful

Decision Making, February 19th, 3 PM EST

Introducing Today’s Presenter Andre Wolosewicz Sr. Sales Consultant – BI/Analytics Previously a Program Manager for 8+ years at a major Defense/Aerospace company and veteran of 2 software startup attempts


Discovery (OEID) - Complementing Your Oracle BI Solution

• Questions

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |

Demystifying Oracle Endeca Information Discovery (OEID) - Complimenting Your Oracle BI Solution Endeca OAUG SIG Webinar

Feb 12th, 2015

Oracle Confidential – Restricted


Business Intelligence and Data Discovery Distinct but Complementary Capabilities

Run the Business

Change the Business

Data Discovery Proven Answers to Known Questions

Business Intelligence

Drives need for

Creates new KPIs for

Fast Answers to New Questions

Privileged and Confidential


Discovery Is Critical to a Comprehensive BI Solution Business Users Can Help IT Bridge the ‘Last Mile’

Proven Answers to Anticipated Questions

Analytic Value: Enduring Audience: The Enterprise Project Type: Proactive / Known Requirements

Fast Answers to Unanticipated Questions

Analytic Value: Immediate Audience: Specific to Individual / Group Project Type: Reactive / Shifting Requirements

ERP, CRM, HCM, EDW

Oracle Common Enterprise Information Model

Production Reports and Dashboards

Data Silos, Personal Files, External Content

Agile Data Mash Up

Self-Service Discovery Apps

Leverage Existing Assets

Share Powerful Infrastructure

LOB Driven (top down)

IT Driven (bottom up)


Endeca Information Discovery Platform Oracle Endeca Information Discovery Powered by the Endeca Engine

OEID Studio Create and share discovery applications that anyone can use

Oracle Endeca Engine Analyze new combinations of data with agile enterprise IT infrastructure

OEID Integrator Integrate and enrich structured and unstructured data

Structured Data Unstructured Data

Oracle Endeca Studio Unmatched end user exploration Wide range of drag and drop visualizations Self-service data upload

Oracle Endeca Engine The first hybrid search-analytical engine Speed-of-thought performance at enterprise scale Simple for IT to manage

Oracle Endeca Integrator Full-featured commercial ETL Robust acquisition system for file/web crawls Integrated Text Enrichment and Sentiment Analysis


Oracle Endeca Information Discovery (EID) Key Points

No Data Left Behind Enterprise configurable platform that provides global visibility to All data Structured & Unstructured data , unlimited use cases

Text Enrichment and Sentiment Analysis

Complete Integrated Stack built from the ground up for Information Discovery Plays a Key role in Big Data architecture and deployments

No User Left Behind - Consumer Ease-Of-Use – Concierge Design Powerful visualizations, Analytics with Patented Guided Navigation and Integrated Search

22 Languages Supported Business User = Zero training

Rapid Deployment and Usability Measured in Hours/Days, Not Months

Self Service deployment for your business users

Privileged and Confidential


Data Warehouse & Oracle BI Server

Vehicles, Claims, Customers, Dealers

Blend Diverse Content for Unique Perspectives

Endeca Server “How do we respond to

emerging quality problems?”

“..customer heard a rattling sound toward left front driver side. Had issues with steering column locking…”

Text in Enterprise Applications

Dealers Claim Notes, Customer Verbatim

TEXT

Excel

Dialogues in Social Media

Love my new car but can’t control steering

on sharp corners #wipeout

Parts, Suppliers

Blogs, Consumer Reviews, Twitter, Facebook, Forums, etc

Enterprise Data Personal Data


Demonstration


For Example: A Flexible Model Approach to Procurement Analysis

Purchasing History (Data warehouse/

datamart)

PO Header Text/Notes, Ts & Cs, Inspection Reports

(Unstructured Data) Forecast

(Statistical analysis)

Trade Journals, Supplier Web Sites (External Data)

System B unique attributes Present ONLY in System B e.g. Shipping, Expedite Fees, etc

System A unique attributes Present ONLY in System A e.g. Location, Brand, Cust Group

Supports ‘jagged’ records for diverse structures

Global attributes Common across all or many systems e.g. Supplier, Time, Product, Manufacturing Process


STRATEGIZE & PLAN

Endeca Information Discovery and Insight – Use Cases Sales

• Account Management • Prospect Identification • Competitive Insight • Sales Forecast Insight • Category Management and Store Operations

Supply Chain • Global SC Visibility • Warranty and Quality Analysis • Product Design • Supplier Analysis • Sourcing & Commodity Spend • Demand Forecast Analysis

Marketing and Innovation • Voice of the Consumer • Customer Relationship Management • Social Media Analysis • Promotion Analysis • Brand Planning • Customer Segmentation • Competitive Insight • Profitability Analysis • Channel Analysis

Service and Support • Knowledge Management • Up-sell/Cross-sell • Service Improvement • Quality Analysis

Product Innovation & Foresight

Operations, HR & Finance • Resource Management • Spend Analysis • Supplier Analysis & Negotiation • Financial Planning • Profitability Analysis • Workforce Analytics

Corporate Management • Executive Dashboards • Sales and Channel Analysis


Perform Collaborative Decision Making

Sophia emails the link directly to

Gireesh who is on a different team Ryan makes an

interesting discovery and publishes a

bookmark to his team Ryan’s team view his bookmark and

continue the analysis where he

left off

Gireesh clicks on the link from

Sophia and sees Ryan’s discovery.

He continues where Ryan left

off..

#1


Demonstration

www.oracle.com/goto/endeca


Discovery (OEID) - Complementing Your Oracle BI Solution

• Questions

Questions? Oracle Contact Andre Wolosewicz [email protected]

Endeca SIG Contacts Kirby Lunger [email protected] Jeff Reid [email protected]

Keep in Touch!

Endeca SIG Resources

Oracle Applications Endeca SIG LinkedIn Group

Endeca SIG web site

http://www.linkedin.com/groups?home=&gid=4864248&trk=anet_ug_hm&goback=.anp_4864248_1376443035381_1

http://www.linkedin.com/groups?home=&gid=4864248&trk=anet_ug_hm&goback=.anp_4864248_1376443035381_1

http://endecasig.oaug.org/

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