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NOVASORGANIZAÇÕESPARAUMANOVAERAMODELOSDEINOVAÇÃOEGESTÃODAMUDANÇAGuilhermeVictorino,ProfessorNOVAIMS

GuilhermeVictorinoProfessorAuxiliar Convidado

NOVAIMSeNOVADOCTORALSCHOOL

Telco’s- eHealth ProjectMinistério daSaúde

Diretor MarketingHPPSaúde (Lusíadas)ProfessorUniversidade NOVAdeLisboa

HOW DO YOUDEFINE INNOVATION?

INNOVATION

Innovation:

everyone wants it, few know how to define it, and even fewer know how to do it well.

5COMMONCHALLENGES

1. Weaskforinnovationbutpeoplekeepdoingthesamethey’vealwaysdone

2. It’snearlyimpossibletoinnovateinoursector

3. Wedon’thaveenoughtimetoinnovate4. We’retoofocusedonthepresent5. Wedon’thavetherightpeople(we’re

notcreative)

InnovationChallenges!

Question:What is innovation?

Answer: “significant”positive change”

Innovation& Behaviour

“Innovation is the introduction of change into inherently stable systems. You must manage it, or prepare for disappointment

— ME, from PAINFUL EXPERIENCE

“a threat to our status can activate the same networks in the brain as a threat to our life”

David Rock

when doctors tell heart patientsthey will dieif they don't changetheir habits,howmanny change?

1in 7

Desire and motivation aren't enough:even when it'sliterally amatter of life or death,the ability tochange remains maddeningly elusive.

Given that the statusquois so potent,howcanwe change ourselves and ourorganizations tobe moreinnovative?

HOW TO CREATE A CULTURE OF INNOVATION??

MOSTORGANISATIONSHAVEBEENDESIGNEDTOSOLVEYESTERDAY’SPROBLEMS,RATHERTHANCAPITALIZINGONTODAY’SOPPORTUNITIESTOEFFECTIVELYCONFRONTTHEISSUESOFTOMORROW

Sixmindsetshifts

Peter Coughlan(Lisbon,Dec.2013)

1. fromknowingtobeingcurious2. fromskepticaltooptimistic3. fromquantitativetoqualitative4. fromjudgmentaltoempathic5. fromabstracttoconcrete6. fromplanningtoexperimenting

InnovationChallenges!

OPEN INNOVA

TION

CONSULTANTS

INNOVATION

TEAMS

IDEAS & INSIGHTS ENGINE

Knowledge Management Platform

The future challenges are complex and need radical multidisciplinary colaboration, co-creation and creativity skills and…

TogetherEveryoneAchievesMore

obrigado!

gmvictorino@novaims.unl.pt

www.designthinkingportugal.pt

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