new business plan by student of du
Post on 18-Jul-2015
46 Views
Preview:
TRANSCRIPT
MD. ALAMGIR HOSSAIN
•ROLL: 21082
AL -AMIN
•ROLL: 21076
ATI ULLAH AKOND
•ROLL: 21070
GOLAM MORTOZA PARVES
•ROLL: 21079
MD. YEASIN ARAFAT
•ROLL: 21199( D-4)
Company Name: PAY Gas Distribution Company Ltd.
Forms of Business: Corporation. Types of Business: Service. Product Name: GAS.MOTTO: SAVE GAS, SAVE COUNTRY
We have well known about the current gas distribution system, which is distributed by pipeline. Most of our people who use gas from pipeline, face many problems
No variable price whatever quantity they useWaste of gas.Distribution problem. Illegal connection. Soil pollution.
On the other hand, cylinder gas has many advantages:
Prevent waste of gas Proper use of natural resources Least accident possibility Remove illegal connection Least possibility of unfairness. Reduce connection cost. Reduce distribution problem.
SummaryBusiness GoalsThe Management TeamMarket Research & AnalysisMarketing PlanFinancial DataSWOT AnalysisCSREthicsQuestion & Answer
PAY GAS DISTRIBUTION CO. will be formed according to company act 1994 by highly innovative and creative team of five business person in response to what they believed to be an attractive business opportunity created by the following condition:
To save energy and distribute gas across the country.
Our present competitor can not distribute gas at least price with quality service, we will do it with minimum cost & quality service.
To earn profit.
To prevent waste of gas.
To prevent illegal use of gas .
To develop standard of living.
To make the best use of our natural gas.
To help government.
To create job opportunity for unemployed person.
To prevent environment pollution.
To make gas available for all classes of people.
MD. ALAMGIR HOOSSAIN
MD. YEASIN ARFAT
AL-AMINGOLAM
MORTAZAATI ULLAH
AKOND
Management SectionCSR Program
Marketing & Transportation
Accounting & Financing
HRM
ACCOUNTING PROCESS
3 MonthsAccounting Period
CASH BASIS ACCOUNTING
COMPUTERIZED ACCOUNTING SYSTEM
10%
15%
25%
50%
SOURCES OF CAPITAL
OWN
BANK
SHARE
RESERVE
ALL
REVENUE & EXPENSE
SERVICE REVENUE
FIXED EXPENSE
OPERATING EXPENSE
CSR
RESERVE FUND
Service revenue 55% Fixed Expense 20%
Operating Expense18%
CSR 2% Reserved Fund 5%
FIXED EXPENSE
Build infrastructure
Purchase cylinder
Purchase Equipment
Purchase Vehicle
License & IT cost
Production & Distribution cost
Rent
Insurance
Salaries and Wages
Depreciation
Advertisement
Other Expenses
PAY GAS DISTRIBUTION COMPANY’S potential customer base is large and common people. The following list represents the major groups we are targeting for our marketing plan.
Domestic user: Our product users will be all households family only in our country.
Actually we think we don’t have any competitors.
But there may be some competitors and they are
There are some questions about our service that will serve both as a marketing tool and a quality control tool.
The sample questions are …………
What services do you require to satisfy your customer?
If the service is inadequate what will be the major drawback?
Do you feel the service is priced fairly?
Overall market strategy:The general marketing philosophy and strategy of our company are to create excitingly original and unique events on or off site. Company’s target those home in which is used pipeline gas and whom they don’t use pipeline gas.To reach our customer, we will contact and solicit secretaries and human resource personnel who are normally responsible for planning and organizing corporate function.
Our total service concept will be emphasized in the generation of sales, our flexible pricing, unique theme and captive facility will be extremely satisfied to consumer.
By three steps we will expand our market:
DIVISIONAL REGION
DISTRICT
ALL OVER THE COUNTRY
The pricing policy for services provided by this company will necessity of be very flexible. We will establish standard rates for each services based on the fees and rate charged by circumstance.
PAY GAS DIST. CO. predict a gross margin of 10%-12%which may fluctuate based on competitors.
We project that, our service will be accepted by consumers because we are very price competitive and provide a mix unique service that no single competitors offers. Our sales ability will allow us to expand the extras we can sell to clients who wish to throw the truly services,
For the first year, the owner of PGDC will be the sales free, with our knowledge and experience.We are also capable of managing the business aspects of PGDC. After the initial one-year start-up period, we foresee hiring additional staffs, which will includes sells help, receptionist and secretary.
Our advertising cost will be a significant part of our company’s expense and therefore must be monitored carefully. We feel that employment of an advertising agency will lead of the most efficient use of these funds.
TV
SOCIAL MEDIA
BILL BOARD
NEWS PAPER
FM RADIO
As we distribute gas to customer’s home so we will use our own transport. Including
Strong supply chain mechanism.Understanding of customer needs.Largest market share and capitalization.A large number of customer.
Bangladesh EconomyHigh start up and development costLittle variety of productionDifficulty to localization
OpportunitiesWe can expand our range of business rapidly
all over the country for the demand of the customer.
We have enough sources for drawing gas
Unstable political sceneUnethical competitors
The awareness that business activities have an impact on society and consideration of that impact by firm in decision making.
Business activities
Consumers
Employees Environment
Investor
Right to safetyRight to be informedRight to chooseRight to be heard
Safety in workplaceEquality in workplaceProviding training program Medical careEstablished educational institution for their children Giving facilities of housingAvoiding gender discrimination
Proper management of fundAccess to InformationExecutive compensationProviding proper profit
Starting Stipend programEstablishing educational institutionTry to remove unemployment problemProper use of natural resources
Prevent waste of gasProtect environment.Prevent soil pollutionTree plantation program
Our operation and practice operational excellence, we must always keep our values of safety, integrity, custom, service, team work, accountability
Cooperation and investigationNo retaliationCompetition and fair dealingStandards of conduct
Equal opportunity Discrimination and harassment Health and safety Business entertainments and gifts Fair competition
Fair book keepingProper work timePublic reportingProtection and proper use of company’s assetsSecrecy
P A
Y
top related