nail how you show up visually online so your business always … · nail how you show up visually...
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Copyright © Chantelle King Design. Not to be distributed.
NAIL how you show up visually online so your business always
looks on point! #nailedit
DAY ONE
Copyright © Chantelle King Design. Not to be distributed.
Be as detailed as you can with your answers.
How did your business come about? And why have you decided to make this a priority?
What do you want your brand to do for your business? (Think about how you want it to support you and
your business)
What do you want customers/clients to say about your brand?
DISCOVERYDay One: Let’s get to know you, your brand and your client
Copyright © Chantelle King Design. Not to be distributed.
If your business was a person, who would it be? A celebrity? Yourself?
Describe the key characteristics of the above person, likes, dislikes etc
When you engage with them how do they make you or someone else feel?
What are your/their core values (see next page for list if you get stuck - choose no more than 5)?
What is the primary message you/they want to convey with your brand?
Copyright © Chantelle King Design. Not to be distributed.
Acceptance
Accomplishment
Accountability
Accuracy
Achievement
Adaptability
Alertness
Altruism
Ambition
Amusement
Assertiveness
Attentive
Authentic
Awareness
Balance
Beauty
Boldness
Bravery
Brilliance
Calm
Candour
Capable
Careful
Certainty
Challenge
Charity
Cleanliness
Clear
Clever
Comfort
Commitment
Common sense
Communication
Community
Compassion
Competence
Concentration
Confidence
Connection
Consciousness
Consistency
Contentment
Contribution
Control
Conviction
Cooperation
Courage
Courtesy
Creation
Creativity
Credibility
Curiosity
Decisive
Decisiveness
Dedication
Dependability
Determination
Development
Devotion
Dignity
Discipline
Discovery
Drive
Effectiveness
Efficiency
Empathy
Empower
Endurance
Energy
Enjoyment
Enthusiasm
Equality
Ethical
Excellence
Experience
Exploration
Expressive
Fairness
Family
Famous
Fearless
Feelings
Ferocious
Fidelity
Focus
Foresight
Fortitude
Freedom
Friendship
Fun
Generosity
Genius
Giving
Goodness
Grace
Gratitude
Greatness
Growth
Happiness
Hard work
Harmony
Health
Honesty
Honour
Hope
Humility
Imagination
Improvement
Independence
Individuality
Innovation
Inquisitive
Insightful
Inspiring
Integrity
Intelligence
Intensity
Intuitive
Irreverent
Joy
Justice
Kindness
Knowledge
Lawful
Leadership
Learning
Liberty
Logic
Love
Loyalty
Mastery
Maturity
Meaning
Moderation
Motivation
Openness
Optimism
Order
Organization
Originality
Passion
Patience
Peace
Performance
Persistence
Playfulness
Poise
Potential
Power
Present
Productivity
Professionalism
Prosperity
Purpose
Quality
Realistic
Reason
Recognition
Recreation
Reflective
Respect
Responsibility
Restraint
Results-oriented
Reverence
Risk
Satisfaction
Security
Self-reliance
Selfless
Sensitivity
Serenity
Service
Sharing
Significance
Silence
Simplicity
Sincerity
Skill
Skillfulness
Smart
Solitude
Spirit
Spirituality
Spontaneous
Stability
Status
Strength
Structure
Success
Support
Surprise
Sustainability
Talent
Teamwork
Temperance
Thankful
Thorough
Thoughtful
Timeliness
Tolerance
Toughness
Traditional
Tranquillity
Transparency
Trust
Trustworthy
Truth
Understanding
Uniqueness
Unity
Victory
Vigour
Vision
Vitality
Wealth
Welcoming
Winning
Wisdom
Wonder
Core values list - Words you and/or your brand live by
Copyright © Chantelle King Design. Not to be distributed.
Provide a detailed profile of your ideal client. (including their gender, age, family situation (children (inc
how many if they do have children, married/separated/single), education level, occupation and income
bracket. Then go DEEPER and describe their preferences, interests, lifestyle, aspirations & goals.
**Important to go as detailed as possible here**
Describe what the average day is like for a person BEFORE they start to work with you?
Now describe what a day is like for them AFTER they have worked with you?
Copyright © Chantelle King Design. Not to be distributed.
Fill in the below:
On the surface I do..... but REALLY what I do is....
You are not just another business. You are here to make a greater impact!
Looking back at your answers, can you see the massive value you provide for your clients and the
potential ripple effect your business can have?
Based on your answers for today, what is the potentiality of the impact your business can have - don’t
hold back here, share it all!
Once you are done, share your summary in the group. If you feel comfortable doing a video sharing your
summary then please do!
SUMMARY
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