model store submission template oberoi mall191213

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this is our new showroom at Oberoi Mall Goregaon East Mumbai. it is the second showroom in Mumbai built on the latest model core design of Adidas. notice the visual merchandising and detail to product display. Adidas has brought in many new ideas of modern retail management and there is a lot to learn from them. this is a presentation designed by Mr. Shashi Kumar of Adidas on the eve of the opening of the showroom.

TRANSCRIPT

MODEL STORE SUBMISSION

TEMPLATE

Store Name- Oberoi Mall, Goregaon, Mumbai Model Store Conversion Date- 18th Nov, 2013 Submitted by- Shashi Kumar Approved by-

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INSERT STORE FACADE PIC

STORE INFORMATION (INPUT STORE NAME)

Location- Oberoi Mall, goregaon, mumbai

Opening Date- 17th december, 2013

Gross Area- 1489 sqft

Net Selling Area- 1216 sqft

Storage Room Area- 273 sqft (18%)

Fitting Room Area-

INPUT MODEL STORE OBJECTIVE - ACHIVE RELEVENT CONSUMER JOURNEY - INCREASE MERCHANDISE COMMUNICATIONS WITH THE

CUSTOMERS - EASY SHOPPING

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STREET MAP INSERT GOOGLE MAP OF THE PARTICULAR

LOCATION

INSERT HIGH QUALITY PIC/ MALL HIGH STREET

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MALL/HIGH SREET INFORMATION INSERT KEY HIGHLIGHTS OF THE MALL /HIGH STREET

rand Galleria Mall

• Spread across 7 lakh square feet, the Oberoi Mall is a unique one- stop destination for shopping, dining and entertainment. • It offers the upmarket shopper over 500 exclusive brands under one roof. • Its anchor tenants include Central - with their first store in Mumbai, Lifestyle with the largest Home Centre outlet and the PVR

Cinemas. • Prominent fashion and lifestyle labels like Giordano Apparels, Guess, The Body Shop, Hidesign, Adidas, Mothercare, Esprit, Van

Heusen, L'oreal- ensure a retail mix for a superior shopping experience. • Innovatively designed kiosks dot the mall with merchandise displayed attractively - jewellery, nick-nacks, paintings, flowers,

chocolates and much more. • The neat and expansive food court SPOON (managed by Blue Foods) serves the best of Asian and International cuisines in a

cheerful family friendly dining area. Popular restaurants like Rajdhani, BJN-Aromas of China and Gloria Jeans Coffee add to the stupendous variety. And for your gaming pleasure there is Funcity, the lively gaming zone.

• With its swanky interiors and state-of-the-art sound & projection system, the six-screen 1,800-seat capacity PVR multiplex delivers the finest cinema experience.

• mall also boasts of an expansive double-basement 1000-car capacity Car Park with advanced mechanized security- one of the largest parking lots in Mumbai.

Link: http://wikimapia.org/4121917/Oberoi-Mall

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STORE LAYOUT-INSERT COPY OF FLOOR PLAN

SAMPLE

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FLOOR PLAN-CONSUMER JOURNEY

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OUTER ENTRANCE AND WINDOWS

CHECK LIST FOR WINDOW AND ENTRANCE

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OUTER ENTRANCE ZONE AND WINDOWS

Product in Windows are available in Sales Floor

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VISUAL MERCHANDISING

picture1

RIGHT SIDE OF THE STORE

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MARKETING AND ISC

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VISUAL MERCHANDISING

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VISUAL MERCHANDISING

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VISUAL MERCHANDISING

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VISUAL MERCHANDISING

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VISUAL MERCHANDISING

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VISUAL MERCHANDISING-LAUNCH ZONE APPAREL PRODUCTS CLEARLY ARRANGED BY CONCEPT

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VISUAL MERCHANDISING

Picture of the selected area in the

layout

APPAREL PRODUCTS CLEARLY ARRANGED BY CONCEPT

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VISUAL MERCHANDISING APPAREL PRODUCTS CLEARLY ARRANGED BY CONCEPT

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VISUAL MERCHANDISING-STACKS

THE NEW MERCHANDISE DISPLAY

DOES NOT HAVE FOLDING/ STACKING

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VISUAL MERCHANDISING-HANGS

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VISUAL MERCHANDISING-HANGS

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MARKETING AND ISC

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MARKETING & ISC

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MARKETING & ISC

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VISUAL MERCHANDISING-FOOTWEAR WALL

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VISUAL MERCHANDISING-FOOTWEAR WALL

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VISUAL MERCHANDISING-FOOTWEAR LACES

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PROMOTIONS AND COMMUNICATION

No promotions currently

THANK YOU!

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