mobile marketing seminar faces of content future of mobile seminar

Future of MobileMarketing & eCommerceSeminarChristian Daems - Managing Consultant - Faces of Content – www.facesofcontent.comchristian@facesofcontent.com - +32 477 31 52 89www.linkedin.com/in/christiandaems - @christiandaems @facesofcontentwww.facebook.com/facesofcontent

Praktische zaken

1. Smartphones en andere devices op silent zetten

2. #futuremobile

3. Wifi

4. Netwerken & Interactie

Agenda

12.30u – 13.00u: Ontvangst, broodjeslunch, netwerken

13.00u – 13.10u: Opening door Christian Daems, CEO, Faces of Content

13.10u – 13.50u: Contextgestuurde databronnen invloed op Mobile Marketing & Mobile eCommerce, door Dieter Debels, CEO, GEO Intelligence

13.50u – 14.30u: Mobile Marketing tips & tricks door Sam Stals, Online Marketing Consultant, The Reference

14.30u – 15.10u: Proximity marketing: the past, present and future of location-based solutions, Jess Stephens, CMO SmartFocus & Founder van Tagpoint

15.10u – 15.40u: Pauze & Netwerken

15.40u – 16.20u: Smartphone bezoekers converteren: hoe doe je dat? Karl Gilis, Usabilityconsultant, AG Consult

16.20u – 17.00u: Customer & context centric retailing, door Kurt Vergult, Client Partner bij Nexen

17.00u – 17.40u: Mobile eCommerce and its disruptive changes, door Vincent Malarme, Retail & Consumer Goods Industry Solutions Leader bij IBM

17.40u: Q&A – Receptie & Netwerken

Introducing the mobile mind shift

Tablet vs. Smartphone usage

Tablet vs. Smartphone usage

Context

Context

A. Zimmerman, A. Lorenz, R. Oppermann (Fraunhofer Institute for Applied Information)

Context