marketing & media solutions - governale group · marketing solutions and storytelling that...
Post on 17-Mar-2019
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» Experiential Marketing
» Authentic Campaigns
» Client & Corporate Liaising
» Customized Creative Campaigns
» Branded Creative Short Films
» PR & Creative Copy writing
» VR / Immersive Stories
» Selling by Telling
» Pitch & Presentation
» Video Production
» Media Strategy
» Event Execution
» Cultivate Productive Relationships with PrincipalPartners
» Handle High-Profile Clientele
» Nurture National and Local Media Relationships
Brand judgments are made instantly,
which means there is one chance to
create an impactful and emotional
connection with your audience. It
is crucial to position your brand
proactively, before the market defines
it for you. While brands are not directly
on the balance sheet, The Governale
Group’s philosophy is that they are the
most valuable assets that companies
own and shape.
The Governale Group is a business
solutions company specializing in
marketing, media and communications
across all media platforms. In today’s
world, there are thousands of outlets with
millions of impressions, so managing your
brand’s identity — and the public perception
of that identity — is critical.
CapabilitiesThe Governale Group offers 17 years of
marketing, communications, media, public and
client relations experience. Whether
it’s for entertainment or hospitality purposes,
the press or an audience of millions, we have
been entrusted to communicate stories,
influence perception, shift opinions and
promote world-class brands. We also
generate awareness, value, brand equity and
client loyalty with services ranging from
complete marketing plans and
implementation to targeted consultations. We
are steeped in strategic ideation, content
creation, public and press relations, brand
management and handling high-profile clients.
Experiential Marketing & Media Solutions
Client Roster
CASE STUDY
Serving the entertainment, sports,
hospitality, real estate and resort
industries, The Governale Group delivers
marketing solutions and storytelling
that drive authentic value. Governale
and his partners are distinguished
by deep industry experience and
productive relationships.
Bluejack National, home of the first Tiger Woods-designed course in
the United States, is located in Montgomery, Texas. Fostering
productive partnerships combined with a strategic media plan, The
Governale Group has delivered over 265 million impressions valued in
excess of $5.6 million in earned media. At Bluejack, our campaign is
beyond awareness. It is our ability to craft authentic and branded
stories that has sustained engagement for optimized brand equity and
maximum results for Bluejack National.
SPOTLIGHT: The Shot Heard ‘Round the World
The Governale Group and his partners at 77 Films captured a miraculous
moment when Tiger Woods witnessed an inaugural hole-in-one at
Blueajck National. Our nimble newsroom strategy to produce, edit, and
distribute across all platforms delivered priceless marketing and publicity.
From Sportscenter to The Today Show and Good Morning Britain to
Nippon TV in Japan, the footage went viral around the world. In one week,
we delivered approximately 400 million global views, an advertising value
equivalent in excess $40 million.
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