makers go pro

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Analyzing sustainable business models for OSH projects

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Makers go proSustainable business models for maker projects

@Stefania_drugaSaturday, November 9, 13

Why do I care about this ?Saturday, November 9, 13

Open Hardwaredesign files.modification.manufacture.documentation

Saturday, November 9, 13

Who is doing open hardware?Saturday, November 9, 13

TV-B-GONE KITSaturday, November 9, 13

MINTY BOOST KITSaturday, November 9, 13

ARDUINOSaturday, November 9, 13

BUG LABSSaturday, November 9, 13

BEAGLE BOARDSaturday, November 9, 13

DANGEROUS PROTOTYPES (NL)Saturday, November 9, 13

MAKER BOTSaturday, November 9, 13

DIY DRONESSaturday, November 9, 13

SEED STUDIOSSaturday, November 9, 13

SPARKFUNSaturday, November 9, 13

50 MIL $300+ OSH PROJECTSPROJECTS 1 MIL >> 5 MIL

SOURCE ADAFRUIT 2012

SOME KEY NUMBERS

Saturday, November 9, 13

HOW DO THEY DO IT?ADAFRUIT CASE STUDY

Saturday, November 9, 13

Saturday, November 9, 13

OPEN SOURCE SOFTWARELAMP

Saturday, November 9, 13

HOSTING PROVIDERVPS 80$ PLAN

Saturday, November 9, 13

EASY PAYMENT

Saturday, November 9, 13

AMAZING DOCUMENTATION

Saturday, November 9, 13

INTERNATIONAL SHIPPING

Saturday, November 9, 13

GREAT COMMUNITY SUPPORT

Saturday, November 9, 13

10 EUR in parts,wholesale is 16.50 EUR, retail is 27.50 EUR. 25EUR-75EUR retail price= a good start

THE MAGIC NUMBERS

Saturday, November 9, 13

Saturday, November 9, 13

Partners Key Activities

Key Resources

Cost Drivers

Value Proposition CustomerRelationships

Channels

Customers

Revenue Streams

template borrowed from BusinessModelGeneration.com

ETSY Business Model

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Saturday, November 9, 13

PEER PRODUCTION COMMUNITY INVOLVEMENTMAKER MARKET PLACES

DISTRIBUTION COSTSPRODUCTION COSTS

OPEN STANDARDSGOOD DOCUMENTATIONCUSTOMIZATION

OLD COPYRIGHT LOGIC

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FUTURE TRENDSUP-CYCLING, CUSTOMIZATION

Saturday, November 9, 13

@Stefania_druga

THANK YOU!DANKE!

Saturday, November 9, 13

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