make it rain - online lead strategies

Post on 22-Jan-2018

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SchulzBuzinessSELLutions

VISTAGEFLORIDA

SCA Group

Media Coverage

FOX Business TV

Media Coverage

Wall Street Journal

Ten Golden Rules Developed the Curriculum for the

University of San Francisco Internet Masters Certificate

Google Analytics

Track Analytics ‘Goals’

Webmaster Tools(Search Console)

Local Score

Monthly Visits

4 PPC ADS

3 PPC ADS

3 MAP LISTINGS

10 SEO RESULTS

‘Clean’ PPC Account Structure

Keywords Ads Landing Pages

Google Pay Per Click – Keyword Spending

Google Pay Per Click – Keyword Spending

Google Pay Per Click – Keyword Spending

Fully Responsive Page

Mobile! Mobile! Mobile!

Forms convert

at 2%

Calls convert

at 29%

Facebook -

1 Billion monthly

mobile users

Google –

Over 50% of searches on mobile

Average person

checks phone

150 Times/Day

% Mobile Traffic / Conversions

Test ‘A’Test ‘B’

Image Test

A

B

A vs B Testing

Remarketing

Perfect Audience

The ‘s of SEO

= Architecture

Back Links

= Content

1,096 Search Terms on the first 2 Pages of Google

664 Search Terms on the first 2 Pages of Google

310 Search Terms on the first 2 Pages of Google

222 Search Terms on the first 2 Pages of Google

Local Pack (Maps)

• SEO• NAP• Reviews

Site Links

LinkedIn Profile

LinkedIn Company Page

Facebook Profile

Facebook ‘Fan Page’

Facebook Custom Audiences

Facebook Ads

Cascade Content

Flickr photo credit jon madison

fu

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