logic modeling. “would you tell me, please, which way i ought to go from here?” “that depends...

Logic modeling

“Would you tell me, please, which way I ought to go from here?”

“That depends a good deal on where you want to get to.” said the Cat.

Alice’s Adventures in Wonderland by Lewis Carroll

Models

Planning Models

Like a road map Present all possible routes you might take

to develop, implement, and evaluate a program.

Planning Models

PRECEDE/PROCEED

MATCH

CDCynergy

PRECEDE/PROCEED Model

MATCH (Multilevel Approach To Community Health)

Developed in late 1980s

Used by U.S. Government

Applied when behavioral & environmental risk & protective

factors for disease / injury are known & general priorities

determined

Includes ecological planning – levels of influence

MATCH

Figure 4.16: MATCH: Multilevel Approach To Community Health

(Pearson Ed, 2012)

CDCynergy• Developed by the Office of Communication

at the CDC in 1997

• First issued in 1998

• Developed initially for public health professionals at CDC with responsibilities for health communication

• Developed for health communication but can be used with all health promotion planning

• Available on CD-ROM; many versions

(Pearson Ed, 2012)

P 1: Describe Problem (identify & define)

P 2: Analyze Problem (causes, goals, intervention strategies

P 3: Plan Intervention (Is communication dominant or supportive?)

P 4: Develop Intervention

P 5: Plan Evaluation

P 6: Implement Plan

CDCynergy

(Pearson Ed, 2012)

Generalized Model for Program Planning (GMPP)

Figure 4.18: Generalized Model for Program Planning

(Pearson Ed, 2012)

Logic Models

Provide a picture of how your program works

Gives logical chain of connections showing what your program will accomplish

A series of “if-then” relationships

Logic Model Components

Situation Influential factors Assumptions Resources/Inputs Outputs: Activities + Participation Outcomes/Impact

http://www.humanserviceresearch.com/youthlifeskillsevaluation/logic_model.gif

Situation

What is the present problem?

Influential Factors

What factors may impact the program? Within the person Environment

Assumptions

Client is honest in providing information

Client will make a good faith effort to change practices or habits

Resources / Inputs

What is invested to the program: Staff expertise, time, money/funding,

materials, equipment, partners

Outputs (activities + participation)

Activities: what is done (events or actions)Workshops, meetings, counseling,

training, assessments, curriculum development

Outputs(activities + participation)

ParticipationWho the program reaches:

Participants, customers, citizens

Outcomes / Impact

Program objectivesShort-term (learning)Medium-term (actions)Long-term (conditions)

Short-term outcomes

Learning (KAB)AwarenessKnowledgeAttitudesSkillsOpinionsMotivations

Medium-term outcomes

ActionsBehaviorPracticeDecisionsPoliciesSocial actions

Long-term outcome

ConditionsSocialEconomicCivicEnvironmental

Health Belief Model

“It’s Oregon, the sun is rarely

out”

Already tan, rarely sunburn,

sunscreen smells weird,

feels oily

Perceived Threat:

Skin cancer

Likelihood to taking action – without intervention: low

Cues to action:

Polk county residents, all SESs, educational levels, and ages

Sunscreen too expensive, forget to buy it,

inconvenient to use it

Self-efficacy

Logic Model

Situation:High incident of new skin cancers in Polk county, OR

Inputs Outputs Activities Participation

Outcomes – ImpactShort Med Long

What we invest:TimeMoneyStaffVolunteersOfficeComputers / other technologyCommunity partnerships

What we do:•Hand out sunscreen samples•Posters about skin cancer risk•Health fair•Brochures about sunscreen/skin cancer•Talk in school health classes about sunscreen/skin cancer

Who we reach:•School kids / parents•Attendees of health fair•General population

•Increase knowledge about skin cancer / sunscreen•Awareness of risk of skin cancer•Skill about applying sunscreen

•People will start using sunscreen•Population will avoid sun during peak time

•Rates of skin cancer will decrease in the community•Mortality rates from skin cancer will decrease

Assumptions: Clients will give good faith effort to change, be honest

External (influencing) factors: time, weather, $$, tanning culture

Logic Model

Situation:High rates of Type 2 Diabetes among children in community; goal to decrease rates of DM in K-12

Inputs Outputs Activities Participation

Outcomes – ImpactShort Med Long

What we invest:TimeMoneyStaffVolunteersOfficeComputers / other technologyCommunity partnerships

What we do:•Nutrition workshops (label reading, how to shop on a budget, cooking demonstrations)•Develop handouts, curriculum, resources•Train, counsel, facilitate

Who we reach:•Children in the community (K-12), parents, family members, teachers, support staff•Community members

•Label reading knowledge•Awareness of healthier choices•Cooking skills•Knowledge of different exercises•Awareness of health benefits of exercise

•Students K-12 will actively engage in exercise •Healthier foods will be prepared at home•Healthier foods will be available in schools

•Type 2 DM will decrease in community•Increase local farmer’s markets, food sustainability

Assumptions: Clients will be honest, and make a good faith effort to change

External (influencing) factors: culture, weather, time, money

Logic Model

Situation:

Inputs Outputs Activities Participation

Outcomes – ImpactShort Med Long

What we invest:

What we do:

Who we reach:

Assumptions: External (influencing) factors: