"let's name your baby" aaron price at founder institute new york jan 2014

Let’s name your baby.

Aaron Price | @APstartup | FI NYC 2010 Grad

Patent

Carabiners

deliverU

returnBuy

effordables/MotoRecycle

China

Entrepreneurship is lonely.

Entrepreneurs F up a lot.

* See later slide.

Less lonely.

Less f’ing up.

0

500

1000

1500

2000

2500

3000

3500

4000

Actual NJ Tech Meetup Member Growth

Built gamified phone-based

voting system for events.

3 years later

Built gamified social

media tool for events

Let’s team up and build the

best audience engagement

system on the planet.

Me too!

livecube trending upward.

But enough about all that.

Let’s name your baby.

No excuses.

Like:

It’s an app. It doesn’t matter.

Consumers are used to

silly names.

I’m anti domain squatters.

I’ll use tryX or getX for now

and get mine later.

But it means so much to us.

Too busy.

Stuck.

(aka lazy)

Lack of awareness.

Credibility.

Determination?

PS I’ve made all of these

mistakes.

* This is the future slide.

Solution.

B2B or B2C?

Slightly more leeway with

B2C.

Think: customer acquisition.

Brainstorm.

Live it.

Draw in the shower.

Put post-its on the wall.

Don’t be a tool. Use a tool!

InstantDomainSearch.com

domai.nr

BrandBucket

NameBoy.com

BustAName.com

Pass the bar test.

But it ain’t no lie,

Baby, buy buy buy.

Sedo.com

BuyDomains.com

.com vs .anything_else

What did Marc say?

“It is called word of mouth – not words of

mouth. If you want word of mouth to

spread, keep it simple, easy to say, spell,

and remember.”

- Marc Lore

“Your brand is your emotional connection

to the customer and your domain is the

cornerstone of your brand.”

- Marc Lore

Help!

Know corporate event planners

or marketing depts?

ap@livecube.co

Questions

Aaron Price@APstartup@NJTech@livecubeapp