lcm master presentation-final (2)

Post on 14-Aug-2015

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Josh MarsdenMBA, Digital Marketer Certified Partner, Infusionsoft Certified Partner

@bizaccelgroup

Lifecycle Marketing

How many of you have asked yourself…

Why aren’t more people interested?

Why aren’t they buying from me?

Why don’t my customers tell their

friends?

Meet the Macqueens

Lisa & Hamish MacqueenCleancorp

Tools + ProcessSuccess

If you sell to EVERYONEyou sell to NO ONE

Target

“We are the AUTHORITY in our market. Thousandsof people see the value in our content, and they are calling us instead of us calling them.”

Greg HarrelsonCentury 21, Harrelson Group

“We’ve grown ourFacebook page from 300 to more than14,000 fans. We CONNECT with our followers online.”

Lee RichterHolistic Veterinary Care

You need to provide value,

to get value

Meet Dr. Burleson

Dr. Dustin S. BurlesonBurleson Orthodontics

NOT pitchingYou’re EDUCATING

What do they care about?

“Our email messaging is very personal and allemails are written as if I were sitting down to writean email to an individual,never a list.”

Nadine LarderPrinter Bees

Offer?

Offer?

Offer?

Awareness Consideration Recommendation Purchase

Not just an exchange of money

You’re establishing a relationship

“With a small sales teamand hundreds of prospects to track, AUTOMATION helps keep any one prospect from falling through the cracks.”

Mario GuerreroModern Martial Arts

Meet Casey Graham

Casey GrahamThe Rocket Company

How could you wow for $5?

Can you make it personal?

“With the use of tags, we never send spammyemails and only sendemails to those who may be interested. ”

Laura RoederLKR Social Media

Up-sell

Cross-sell

New

“We PARTNER with otherbusinesses who help usspread the word to morepeople than just throughour own efforts”

Tom ForceICE Keytags

Make referrals EASY!

Thank YouThank You

You can do it!

Thank you!

Go to http://cvoacceleration.-com/hangoutgift

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