innovation for powerful outcomes
Post on 13-Apr-2017
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From https://learn.open2study.com/
INNOVATIONFOR POWERFUL OUTCOMES
Innovation is about creativity and the exploitation of creative ideas for value added outcomes
WHAT IS INNOVATION?
• Flexible• Also tolerant to mistakes• Understands customers• Proud of any idea• Allows idea to grow• Also many super connectors
Is truly innovative• Efficient• Risk taking• Listens to customers• Proud of own ideas• Many devils advocates• Many geniuses
Organization that …..Thinks it is innovative
INNOVATION PARADOX
SERVICE INNOVATION
• A service process shows how a service product is delivered to the customer as a series of steps. This can then be used to identify opportunities for innovation in service delivery.
SERVICE INNOVATION
Service conceptService processService environment
SERVICE INNOVATION FRAMEWORKService operation
HSBC’S SERVICE CONCEPT
PRODUCT INNOVATION
THE CLOSED INNOVATION FUNNEL
KEY STICKING POINTS
INNOVATION READINESS LEVEL
THE “S” CURVE
Open innovation is about opening up an organisation’s innovation pipeline, in order to
incorporate external ideas and know-how
OPEN INNOVATION
CREATIVITY
• Functional fixedness occurs when a person cannot see beyond the most apparent function of the product or service they may be familiar with.
PRINCIPLES OF CREATIVITY
• Used when everyone in the creativity exercise has a personal experience with the negative or annoying features of a product/service being considered. Feedback & summary after correct answer.
• Used when everyone in the creativity exercise has a personal experience with the negative or annoying features of a product/service being considered.
PAINSTORMING
• If 1 + 1 = 2 ; so 2 = 1 + 1• But, 2 = 3 – 1 ; or 2 = 6 / 3 ; or …….
• Problem re-design builds on the notion of challenging the original problem definition.
PROBLEM RE-DESIGN
• The true value of a product might lie outside the product itself.
• The true value of a product may be in the service elements associated with that product.
• Giving a grand challenge can mobilise an organisation around a directed outcome, as was the case with the portable Sony CD player.
• Selling an innovation idea involves influencing the emotive side of individuals. Similar words can have different implications and connotations, and therefore the choice of appropriate vocabulary is important.
PROFILE OF AN INNOVATOR
SEEK OUT THE RIGHT QUALITIES
THANK YOU
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