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© 2019 Citrix | Confidential

Future of Work Tour – October 2019

David Cottingham (@DavidCottingham)

How Workspace Intelligence Increases Productivity with Your Favourite Apps

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Tweet about this session!

I am @DavidCottingham

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39% 43% 56%

144 373 524

15% 20% 25%

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We Have a Productivity Problem

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Personal Computing

1990-2000

2.3%

The Internet

2000-2007

2.7%

Back OfficeDigitization

1979-1990

1.7%

Mobile

2007-2013

1.7%

App Sprawl

1.2%Over last 2 years

An

nu

aliz

ed L

abo

r P

rod

uct

ivit

y G

row

thA

nn

ual

ized

Lab

or

Pro

du

ctiv

ity

Gro

wth

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Clearly we just need toadd some more technology

to fix that…

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Applications Are Not Driving Productivity Or Happiness

TOO MANY APPS

TOO MUCH COMPLEXITY

TOO MANY INTERRUPTIONS !

TOO MUCH SEARCHING

TOO LITTLE USAGE

TOO LITTLE FOCUS

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Boomers Gen Xers MillennialsSilent / Greatest Post-Millennials

1994 1997 2000 2005 2008 2010 2015 2017

66

54

54

53

56

53

41

9

3

U.S

. lab

or

forc

e (

mill

ion

s in

/lo

oki

ng

for

wo

rk)

0

10

20

30

40

50

60

70

Source: Pew Research Center analysis of monthly 1994-2017 Current Population Survey (IPUMS).

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(No, the problem isn’t all the fault of the Millennials ☺)

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33%of employees

are actively

engaged

51%of employees

not engaged

16%of employees

actively

disengaged

Source: Gallup State of the Workplace 2017

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Evolution of Citrix Workspace

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Traditional security perimeter

Users IT &Networking

Legacy/Custom Apps

ComplexTechnology Built

Years Ago

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There’s a

mismatch:

enterprise apps

vs

consumer apps

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Integrated Feed Notifications

Clear Actions

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AI &

automation

are touching

everything…

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At Home At Work

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Redefine Employee Experience with Citrix Workspace

Challenges

TOO MANY APPS

TOO COMPLEX

! TOO MUCH BUSY WORK

Outcomes

IMPROVED ENGAGEMENT

INCREASED PRODUCTIVITY

HIGHER EMPLOYEE LIFETIME VALUE

ORGANIZE

Integrated apps, content, devices and communication channels

Personalized, contextual content, insight and actions

Learned behaviors. Batched or automated repetitive tasks. Simplified

Q&A inquiries

GUIDE

AUTOMATE

Solution

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The development, release and timing of any features or functionality described for our products remains at our sole discretion and are subject to change without notice or consultation. The information provided is for informational purposes only and is not a commitment, promise or legal obligation to deliver any material, code or functionality and should not be relied upon in making purchasing decisions or incorporated into any contract.

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What’s a Microapp?

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microapp (n) –

a presentation of a single use case from a business application, allowing users to interact with content and complete simple workflows without needing to switch context or launch the full application

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ActionableNotification

Notification Action

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Page(multiplepossible)

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Don’t re-implement the monolith

You don’t need to create microapps to replace every function of the application. Just the really useful ones

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Microapps in Citrix Workspace

Workflows To SaveYou Time

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OUT-OF-THE-BOX MICROAPPSFOR MOST WIDELY USED APPS AND MOST COMMON TASKS

The development, release and timing of any features or functionality described for our products remains at our sole discretion and are subject to change without notice or consultation. The information provided is for informational purposes only and is not a commitment, promise or legal obligation to deliver any material, code or functionality and should not be relied upon in making purchasing decisions or incorporated into any contract.

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GA Integrations and Use Cases

Availability - GA• Account Approvals• Contact Approvals• Contract Activations• Contract Approvals• Contract Expiration Reminders• Convert Lead• Create Account• Create Case• Create Contact• Create Contract• Create Event• Create Lead• Create Opportunity• Create Task• Event Reminders• Notification for Contract Updates

• Notification for Lead Assigned to User• Notification for New Account Assigned• Notification for New Case• Notification for New Opportunity• Notification for Task Reminder• Search Accounts• Search Accounts For Approval• Search Cases• Search Contacts• Search Contacts for Approval• Search Contracts• Search Contracts for Approval• Search Events• Search Leads• Search Opportunities• Search Tasks

The development, release and timing of any features or functionality described for our products remains at our sole discretion and are subject to change without notice or consultation. The information provided is for informational purposes only and is not a commitment, promise or legal obligation to deliver any material, code or functionality and should not be relied upon in making purchasing decisions or incorporated into any contract.

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GA Integrations and Use Cases

Availability - GA• Change Request Comment• Change Request Update• Incident Comment• Incident Update• Notification for Change Request Assignments• Notification for Change Request Updates• Notification for Incident Assignments• Notification for Incident Updated• Notification for New Task Assignments• Notification for Problem Assignments• Notification for Problem Updates• Problem Comment• Problem Update• Request Approvals

• Search Change Requests• Search Incidents• Search Problems• Search Requests• Search Tasks• Search Touchpoints• Submit Catalog Request• Submit Change Request• Submit Delegate• Submit Incident• Submit Problem

The development, release and timing of any features or functionality described for our products remains at our sole discretion and are subject to change without notice or consultation. The information provided is for informational purposes only and is not a commitment, promise or legal obligation to deliver any material, code or functionality and should not be relied upon in making purchasing decisions or incorporated into any contract.

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GA Integrations and Use Cases

Availability - GA• Approve Expense Report• Change Job Request Approvals• Create Expense• Create Expense Report• Create PTO Request• Notification for Employee Review Approvals• Notification for Expense Report Updates• Notification for Feedback Request• Notification for Milestone Approvals• Notification for Milestone Status Change• Notification for New Employee Review Started• Notification for New Expense Report• Notification for PTO Request Updated• Notification of Feedback Status Change

• PTO Request Approvals• Search Change Job Requests• Search Expense Reports• Search Expenses• Search PTO Requests• Search Purchase Orders• Search Reviews• Submit Expense Report• View PTO Balance

The development, release and timing of any features or functionality described for our products remains at our sole discretion and are subject to change without notice or consultation. The information provided is for informational purposes only and is not a commitment, promise or legal obligation to deliver any material, code or functionality and should not be relied upon in making purchasing decisions or incorporated into any contract.

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Building Microapps

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Inside a Microapp

Pages

Notifications

Subscribers

Actions

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User-Initiated Actions

• People don’t just respond to notifications

• Microapps are also important to kick-off workflows

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Microapp Service Architecture

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Workspace

UI

Notific-ationsService

Micro-apps

Service

Data Integration

Provider

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But what notifications do you send, to whom?

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(With apologies to Scott Adams)

Only send me notifications over

$10,000!

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Citrix’ Event Engine Works on a Cache

• Popular cloud services generate their own events

• But we can provide users much greater flexibility to decide on the criteria

• …Including cross-system event criteria

• To do that, we need to cache the data from the systems of record

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Only Extract Data Which is “Active”

Deleted

Updated

Untouched

Matching

New

Date Based Reminder

Periodic Output

Event Types

PO Discount

PTO Approval Rejected Expense

Closed Ticket

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Single-tenantMicroapps Service

Data Integration

Provider

Service account

Watch for changes

Cache:Encrypted per-tenant Active data only

Workspace

Notifications

Reading Data

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Cards Are Auto-Expired When NecessaryIf a change is made in the target system, the cache will be updated on next sync., triggering card removal

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The User Writes Back…

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Single-tenantMicroapps Service

Data Integration

Provider

Per-User(OAuth)

Watch for changes

Cache:Encrypted per-tenant Active data only

Workspace

Writing Data

Write-back action

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Building Data Integration Providers

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Basic Terminology

DIPSoR

Thing you want to connect to Thing that speaks the language of the thing you want to connect to

System of Record

E.g. Workday, SAP Concur, Salesforce…

Data Integration Provider

API bridge between Citrix Cloudand an SoR

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We’re building manymore DIPs, but…

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?

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Microapps Service

Cache HTTP Integration (DIP)

JSON

Target System

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Need to understand system of record’s data model

!

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Easy!

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Where Next?

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• The development, release and timing of any features or functionality described for our products remains at our sole discretion and are subject to change without notice or consultation.

• The information provided is for informational purposes only and is not a commitment, promise or legal obligation to deliver any material, code or functionality and should not be relied upon in making purchasing decisions or incorporated into any contract.

Disclaimer

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Cloud Connector

The development, release and timing of any features or functionality described for our products remains at our sole discretion and are subject to change without notice or consultation. The information provided is for informational purposes only and is not a commitment, promise or legal obligation to deliver any material, code or functionality and should not be relied upon in making purchasing decisions or incorporated into any contract.

• On-premises applications connected to Workspace

• DIPs will initially run in Citrix Cloud, and interface via a Cloud Connector appliance

• If no web services API, create a wrapperto expose a web service

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Integrations Catalog

The development, release and timing of any features or functionality described for our products remains at our sole discretion and are subject to change without notice or consultation. The information provided is for informational purposes only and is not a commitment, promise or legal obligation to deliver any material, code or functionality and should not be relied upon in making purchasing decisions or incorporated into any contract.

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Don’t forget the assistant!

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Summary

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!

Productivity istaking a hit

Consumer applications are showing the way

Workspace can help save time on

common tasks

DIPs connect applications to

Citrix Cloud

Build and customise microapps

yourself

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Questions?

(Answers may be available)

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