how the linkedin marketing team uses targeting
Post on 20-Mar-2017
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Driving Personalization Targeting by Age
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We recommend that you target by years of experience when going after a
specific age group as years of experience is based off the number of
years someone has been employed .
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••• 70% Targeting by seniority vs. age targeting. If you're
targeting executives, targeting by age diminishes
audience size by 70% •
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