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Hal WilliamsOutcome Guide and Senior Fellow

The think tank with muddy boots

Seattle Office for EducationJune 26, 2012

outcomeresult

goal

objectiveimpact

output

measurable short term change

long term change

milestone targets

achievements

differences

indicator benchmark

benefitsinput

The language of outcomes…

Empowered

Collaborative

NetworkedShared Leadership

Seamless Service Delivery

PartnershipCommunity-based

More Words…

Engaged Community

Aligned Programs

Self-sufficiency

Data Driven

Client Centered

• Is clear on result areas and assumptions

The Funder The Investor• Focuses on categories,

values, and priorities• Answers three questions:

What are we buying?Chances we will get it?Best use of money?

• Gets and grades proposal

• Reserves plenty of time for “back end” understanding of returns

• Spends most of the time at “front end” making new grants

• Increases and verifies results

• Measures/evaluates results

What Predicts Success?1. Past Success

3. Key people

6. Predictive Milestones

2. Model or approach• Elements needed• Intensity and duration

4. Organizational commitments

5. Key partners known and committed

The Three Outcome Questions for Nonprofits

1. How do you define success - meaning results from your services?

2. How do you know for sure when success has been achieved?

3. Half way through your program, how do you know that you have enough time and money left to get to the success you have defined?

Result Leaders

• Talk about results, not activities, process,

structure, or the weather

• Know key numbers and Strategies

• Are intentional in what they do and where

they do it

• Build energy

What Goes In What Comes OutMissions/BeliefsPrograms/ServicesGoalsWork PlansOrganizationJob DescriptionBudgetsData BaseStrategic PlanningInformingEvaluation“Institutionalizing”

Core Know-HowResult CardTargetsMilestonesKey PersonsResult DescriptionAccounted CostsData UseStrategic Design & MapsPersuadingTracking to Success“Energizing”

Missions/Beliefs Core Know-How

What Goes In What Comes OutMissions/BeliefsPrograms/ServicesGoalsWork PlansOrganizationJob DescriptionBudgetsData BaseStrategic PlanningInformingEvaluation“Institutionalizing”

Core Know-HowResult CardTargetsMilestonesKey PersonsResult DescriptionAccounted CostsData UseStrategic Design & MapsPersuadingTracking to Success“Energizing”

Job Description Result Description

What Goes In What Comes OutMissions/BeliefsPrograms/ServicesGoalsWork PlansOrganizationJob DescriptionBudgetsData BasePlanningInformingEvaluation“Institutionalizing”

Core Know-HowResult CardTargetsMilestonesKey PersonsResult DescriptionAccounted CostsData UseDesign & MappingPersuadingTracking to Success“Energizing”

Strategic Planning Strategic Design & Maps

Herb’s vision

$49.95

$19.95$49.95

CHEAPER THAN THE BUS

Make money flying the same routes as other airlines at half the price and thus enlarge the pie substantially.

The BHAG

Reduce Gate time Tactics No assigned seats No first class No checking bags

inter-airline Clean the plane in

air Fly just one kind of

plane

Strategy

Goal (set as target) Strategy Tactics Activities

What is your strategy?

VISION (BHAG)

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