girandola company profile

PARTNERSHIP CONCEPT

VALINDO GROUP is a leading Portuguese textile and clothingmanufacturer, comprising a set of operating companies,specialize in different segments of the industry.

GIRANDOLA is Valindo’s strongest brand, targeted at the babyand children segments and generating in excess of 14 millioneuros/year.

GIRANDOLA is already distributed in the main key markets, thewhole European Union, and North America. By the end of 2010we reached the GCC countries. Sales outside Portugal are 45% ofbrand’s turnover.

Given the attractiveness and growth prospects of new potentialmarkets, this presentation outlines Valindo and its subsidiaryOcean Cross Ltd' approach in selecting new partners fordistribution of the brand GIRANDOLA in Asia.

EXECUTIVE SUMMARY

1. Company Overview

2. The GIRANDOLA BRAND

3. Desired Partner Profile

4. Next Steps

KEY TOPICS

VALINDO was founded in 1964 and has its manufacturingoperations based in the north of Portugal [Fafe region, close toPorto];

As a result of its growth and success, specialized operatingcompanies were created over the time to address specific sets ofactivities and market segments;

The VALINDO GROUP generates today a total turnover of 35million euros and employs a staff team of 500 people;

Despite its size, the VALINDO GROUP remains a business withstrong family culture, anchored to the credibility reputationwhich the Gonçalves' family enjoys in the sector;

Its companies are certified according with the Quality

Management Systems - NP EN ISSO 9001:2000 standard.

COMPANY OVERVIEW

VALINDO GROUP Companies

VALINDO - Têxteis, S.A. Group holding; investment and asset management

Clothing for babies, children and juveniles, Embroidering

/ Printing 20 m€

Marketing and distribution of the GIRANDOLA 250 employees

VALINTECE - Tecelagem de Malhas, S.A. 8 m€

Knitwear (Long series) 30 employees

VALINDO – Acabamentos Téxteis, S.A. 4 m€

Dying and Finishing 50 employees

Other companies:TIENDAS PUNTO BABY, SL. (Shop network in Spain)

PUMPLINK, Ltd. (Commercial subsidiary in UK)

OCEAN CROSS LTD (Commercial subsidiary in Hong Kong)

COMPANY OVERVIEW

National Market

Approximately 60% of brand sales are generated in Portugal,where, in addition with independent retailer channel, Valindoalso runs 18 GIRANDOLA exclusive Boutiques. And 3 outletstores.

5

3PORTO

LISBOAÉVORA

CASTELO

BRANCO

MIRANDELA

VILA REAL

BRAGA

VISEU

COIMBRA

SANTARÉMTORRES

VEDRAS

Agueda

Ovar

Covilhã

BRAND

Adding to the 18 stores runned by Valindo, there are 15 franchise GIRANDOLA Boutiques.

And based on its continuous growing national coverage strategy

Valindo is already planning to open 7 new stores.

PORTO

LISBOA

BRAND

International Market

4 own stores in Spain.

15 franchise stores

Spain - 4 Stores

Burgo BailenFerrolGijon

Azerbaijan

Bulgaria

Greece

Norway

USA

Tunisia

Israel

Malta

BRAND

International Market

The 50 GIRANDOLA agents have a portfolio of 2200 customers,which are fashionable and rename multibrand shops in their ownmarkets.

BRAND

COLLECTIONS

GIRANDOLA has two seasonal collections Spring/Summer andAutumn/Winter

The collections is structured in tree age ranges:Baby – 0 to 24 Months

BRAND

Mini:3 to 4 years

Junior:

5 to 12 years

BRAND

“Road-to-Market”

In selecting a Partner to develop the penetration of

GIRANDOLA in the market, Valindo is looking for a partner

which:

- Is capable of offering a good territorial coverage;

- Shows “know-how” of the trade;

- Sees in GIRANDOLA an opportunity to complement and

strengthen its business portfolio

Importer/

Distributor

of

Children

Wear

Independent

Retailers

Final

Consumer

DESIRED PARTNER PROFILE

Key Characteristics

Although some scale of operations and degree of territorialcoverage are important features, size itself, is not necessarily themost important Partner characteristic for Valindo.

Other key factors:

- Experience and reputation in the market place;- Degree of loyalty enjoyed by Partner among is customer base;- Quality of service provide to its customers;- Importance of children and baby wear in the company’s overallbusiness;- Level of GIRANDOLA’s integration within the portfolio ofbusiness of the firm;- Solid and sustainable financial position.

Naturally many of these factors can only be gradually assessedthrough the dialogue and direct contact between the managersof both firms.

DESIRED PARTNER PROFILE

Phases in the Partnership – Building Process

As a feedback to the presentation of this project we wouldlike to know your interest in pursuing this dialogue further,as well as some more information about your firm

NEXT STEPS

Information Available to the Potential Partner

A stable and mutually beneficial long term relationship must bebased in the reciprocal knowledge of both parties involved.Therefore, Valindo has all interest in sharing a set of detailedinformation with a potential Partner that shows a credible levelof interest in our project.

- High resolution digitalized images of GIRANDOLA collections- Export pricelists for distributors (ex-works);- Product samples;- Point of sale promotional materials [posters, displays, bags,merchandising,...]

- Privileged access to GIRANDOLA’s website, also available inEnglish, is currently featuring the 2008 Summer collection. Inaddition, this sites contains materials such as:

. List of GIRANDOLA agents in different export markets

. List of GIRANDOLA exclusive stores in Portugal

NEXT STEPS

Information Requested to the Potential Partner

Likewise and for the same reasons, from Valindo’s point of view,it will be also critical to know some important information aboutits potential Partner.

- Date of company start-up and experience in the business ofimporting and distributing children clothing;- Territorial area covered by the firm;- Brands already marketed by the firm;- Size and volume of partner company;- Total annual company sales:. Baby and Children wear;. Other products- Company share holding structure and key company managers;- Criteria that would lead to the adoption of an new brand such asGIRANDOLA in addition or substitution to an existing brand inthe portfolio

NEXT STEPS

Valindo/Project Team

Valindo’s management team is directly involved in this project atis highest level

Project Team

- Francisco Gonçalves, Chairman of VALINDO GROUP´s Board ofDirectors

- Sérgio Gonçalves, Chief Executive Officer of VALINDO GROUP

- Paulo Martins , Head of Commerce & Expansion of VALINDOGROUP

Contacts and Web Links:

sergiogoncalves@valindo.com

pmartins@girandola.pt

www.valindo.com

www.girandola.eu

NEXT STEPS

THANK YOU