get social with community events

Post on 05-Sep-2014

648 Views

Category:

Education

2 Downloads

Preview:

Click to see full reader

DESCRIPTION

If your nonprofit sponsors events in your community, this webinar is for you! Learn how you can use social content to get the most out of your community's events: including generating buzz about the event and how to leverage offline events online

TRANSCRIPT

Part One: Meet Social Media

Engage:SD Sponsor

Part One: Meet Social Media

Brought to you by...

Part Seven: Get Social with Community Events…

Part Seven: Get Social with Community Events

Why social media with events?

Marketing Networking

Part Seven: Get Social with Community Events

Why social media with events?

Marketing Networking

Awareness

Buzz

Engagement

Connections

Part Seven: Get Social with Community Events

An Interview with……

Katie PinkeWishek, ND

Part Seven: Get Social with Community Events

Takeaways from our Interview with Katie Pinke

• Start small

• Find your main channels & develop content

• Have a plan, but don’t be afraid to experiment

• Be social and have fun

Part Seven: Get Social with Community Events

Things to consider when planning your next event

Part Seven: Get Social with Community Events

Find Your Audience

If I was looking for others interested in sauerkraut, where would I look?

Part Seven: Get Social with Community Events

Use Your Listening Tools

>> Google Alerts>> Twitter Search>> RSS Feed Reader>> Social Mention

Part Seven: Get Social with Community Events

Leverage your existing network

Begin by focusing on the people you connect with through existing networks.

Made to Stick: http://heathbrothers.com/

Part Seven: Get Social with Community Events

Use event tools

Part Seven: Get Social with Community Events

Make it easy for your fans

The Alzheimer’s Association created a social networking toolkit

Part Seven: Get Social with Community Events

Create a social media help desk

Create a place where people can go during the event to post to social media sites, and receive help if they need it!

Photo: andyp uk, flickr

Part Seven: Get Social with Community Events

Announce how people can connect

Make sure attendees know that you’re connecting event participants via social media

Photo: Robert.Nilsson, Flickr

Part Seven: Get Social with Community Events

Tools to share

> Flickr> YouTube> Facebook> Twitter> Animoto> UStream

Part Seven: Get Social with Community Events

An Interview with……

Carl FahrenwaldSuperintendent, Rutland School

Part Seven: Get Social with Community Events

Rutland’s USTREAM account

Part Seven: Get Social with Community Events

Next Webinar is our LAST!……

Getting Things Done:How Social Media Can HelpTuesday, December 21st—11:00 am

Part Seven: Get Social with Community Events

Get Connected

web: www.engagesd.orgrurallearningcenter.org

facebook: www.facebook.com/engagesd

delicious: http://delicious.com/RuralLearningCenter

twitter: @RuralLearning

resource guide: http://engagesd.wikispaces.com/

Part One: Meet Social Media

Thanks for joining us!

Contact Lindsey:Lindsey KarlsonLindsey.Karlson@RuralLearningCenter.org605-772-5153www.engagesd.org

Contact Mike:Mike KnutsonMike.Knutson@RuralLearningCenter.org605-772-5153www.engagesd.org

top related