food truck ordering

Food Truck Ordering1

© 2016 Dookans ‐ Confidential and Proprietary

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Food truck/cart hub Find, Order and Pay What the Trucks App

Dookans at a GlanceOnline food ordering service for mobile food vendors

© 2016 Dookans ‐ Confidential and Proprietary

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How It Works?

© 2016 Dookans ‐ Confidential and Proprietary

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Truck Process

Customer orders and pays

Order is sent to printer

Customer picks up food

Truck is paid weekly

© 2016 Dookans ‐ Confidential and Proprietary

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Only online ordering service for food trucks Proven turnkey solution Launching in Portland 2016

Dookans at a Glance (cont’d)

© 2016 Dookans ‐ Confidential and Proprietary

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Problem — Consumer

Consumers’ problems are: Finding trucks Cash only Long lines

© 2016 Dookans ‐ Confidential and Proprietary

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Solution

An application that: Locates trucks (where and when)

Accepts mobile payment Bypass lines

© 2016 Dookans ‐ Confidential and Proprietary

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Problem — Owner

Owners’ problems are: Visibility (location, menu, schedules)

Marketing Credit card processing

© 2016 Dookans ‐ Confidential and Proprietary

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Solution

A service that: Lists locations, menus and schedules Includes email and social marketing Accepts multiple payment types

© 2016 Dookans ‐ Confidential and Proprietary

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What the Trucks

Displays schedules, menu

Online orders

Saves time

Marketing

© 2016 Dookans ‐ Confidential and Proprietary

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Revenue model is per-transaction

Business Model

Setup fee of $150 9% transaction fee Food trucks paid by ACH GrubHub and Yelp avg. 15%

© 2016 Dookans ‐ Confidential and Proprietary

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Fast casual restaurant space (e.g., Panera Bread, Chipotle)

Over 37,000 mobile food vendors (source: IBIS)

Expected revenue ’17 $2.7 billion (source: Inuit)

9% YOY growth (source IBIS)

Market

© 2016 Dookans ‐ Confidential and Proprietary

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Competition

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Dookans is seeking $500,000 for 2016

Enter Portland market Behavioral marketing Software enhancements Hire additional key personnel

What’s Next

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Use of Proceeds

© 2016 Dookans ‐ Confidential and Proprietary

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Exit by acquisition — GrubHub, Yelp, Amazon, Foodler and Groupon

Recent Acquisitions

Some Sweet Exits

© 2016 Dookans ‐ Confidential and Proprietary

17© 2016 Dookans ‐ Confidential and Proprietary