final bbl csr layout final - brac bank initiatives 2011.pdf · founder chairman sir fazle hasan...
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Content
Message from MD & CEO
CSR Strategy
Key Highlights
Major CSR initiatives
Education
Health
Social Welfare
Environment
Art & Culture
Governer’s Appreciation
Accolades
Way Forward
04
06
07
08
11
14
19
22
29
32
33
34
CSR Initiatives | 03
Message from the MD & CEOBRAC Bank CSR Inatiative 2011
Wishing you all a Happy New Year!
Every year, on the eve of New Year, we think for a resolution for ourselves, and a new-year gift for the rest.
This time, at BRAC Bank, we are beginning the New Year with this CSR Report – our gift to you all and our resolution to dedicate more to the people and planet.
The 3P philosophy “People, Planet and Profit” has become our core belief at BRAC Bank and part of the DNA of our business. We as a Bangladeshi Bank have taken initiatives not only for the people and society as a whole but also maintain the same values while carrying our day-to-day business.
As a SME-focused bank, we provide financial facilities to unbanked SME Entrepreneurs at grassroots level for their financial inclusion, a service that has been recognized as a part of CSR by Bangladesh Bank. We also give top priority in ensuring gender equality in office, a practice which has been adopted within our bank well before Bangladesh Bank puts it as a performance indicator of CSR programs. As part of our commitment to planet, we have launched a project to solarize all SME Unit Offices. We also have plan to bring our branches under solar energy gradually.
BRAC Bank is blessed with inspirations from our Founder Chairman Sir Fazle Hasan Abed on serving the humanity. Bangladesh Bank Governor Dr. Atiur Rahman has always been supportive to us in expanding our social initiatives for covering more people and more areas. Our Board of Directors always provide their valuable insights and guidance in carrying out our CSR programs.
Employees work here with a greater mission. All employees are motivated to contribute to bank’s planet and CSR initiatives. They are bringing out new ideas taking bank’s social portfolio to newer heights.
This report of our CSR Initiatives, which is an industry first, tells the stories of life, humanity and the earth. It carries more of the passion within and less of the numbers. I welcome you to share your views – your feedback will encourage us in carrying out the initiatives we have taken and enhancing future CSR Reports.
e¨e¯’vcbv cwiPjKeª¨vK e¨vsK wmGmAvi Bwbwk‡qwUf 2011
mevB‡K bZzb eQ‡ii ï‡f”Qv|
cÖwZ eQiB bZzb eQ‡ii cÖv°v‡j Avgiv wb‡Riv GKwU msKí MÖnY Kwi, Avi mK‡ji Rb¨ bee‡l©i Dcnvi wb‡q Avwm|
Gevi bZzb eQ‡i eª¨vK e¨vsK mevi Rb¨ Dcnvi wn‡m‡e wb‡q G‡m‡Q wmGmAvi wi‡cvU©| c„w_ex I gvby‡li Kj¨v‡Y Av‡iv †ewk wb‡ew`Z n‡q KvR Kivi j‡¶¨ wb‡R‡`i Rb¨ bZzb cÖwZÁv|
e¨vs‡K Avgiv gvbyl I mgv‡Ri Kj¨v‡Y KvR Kwi Ges mv‡_ mv‡_
Kivi D‡`¨vM MÖnY K‡iwQ| AvMvgx‡Z Avgv‡`i kvLv¸‡jv‡KI
K‡i _v‡K|
eª¨vK e¨vsK I e¨vswKs BÛvw÷ªi cÖ_g GB wmGmAvi wi‡cvU©wU Avkv
Ki‡e|
Syed Mahbubur Rahman ˆmq` gvneyeyi ingvb
CSR Initiatives | 05
CSR Strategy
To expand and carryout social activities in a focused way, BRAC Bank this year has launched a CSR Desk with a dedicated team.
The desk is initiated in line with the guidance of Bangladesh Bank, will help the bank to put focus on different CSR activities and ensure transparency.
BRAC Bank Limited follows the 3Ps (People, Planet and Profit) philosophy in its operation. Besides core business, the bank carries a strong emphasis on Corporate Social Responsibility-initiatives that support the people and protect the planet.
This initiatives will carry out CSR jobs in an organized way. Also general people and prospective beneficiaries will get access to information about the bank’s CSR programs. Currently, BRAC Bank’sCSR program focuses on:
EnvironmentEducationHealthYoung leadership Culture & heritage andCommunity development
The bank may keep focus on these areas and also expand to other important areas where support is badly required.
BRAC Bank prioritizes on sustainable development approach rather than short term CSR programs.
Our Vision: Building a profitable and socially responsible financial institute, focused on market and business with growth potential. Thereby assistingBRAC and its stakeholders to build a “ e n l i g h t e n e d , healthy democratic and poverty free Bangladesh”.
CSR Report | 01
Key Highlights
CSR Initiatives | 07
students realize their
dreams
175
schools get computers
12paralyzed patients stoodon their feet
2,260
cold-hit people receivedclothes for warmer nights
14,000cubic meter gasproduced in biogas plant
150
students inspired forscience education
800autistic children seenew future
200acid victim women gotrehabilitated
70
students tuned toBangla spelling
1,000cancer patients getmedical support
150disadvantaged girlsexplore cultural talents
32
million people visit AmorEkushey Book Fair
4.5SME Unit Officessolarized
48employees run forhumanity
1,200
Our aim is to createsustainable impact oncommunities with oursocial initiatives
major CSR initiativesStanding besides people & society
CSR Initiatives | 09
EducationAÜKv‡ii Drm n‡Z DrmvwiZ Av‡jv†mB †Zv †Zvgvi Av‡jv| - iex›`ªbv_ VvKzi
CSR Initiatives | 11We provide scholarships to help students pursue their dreams.
Education enlightens people and
society, it is the backbone of a nation.
BRAC Bank puts immense priority on
education in light with the vision of the
bank for an enlightened Bangladesh.
The bank extend its support to
education initiatives to realize
potentials of students with exceptional
merit and intellect. The stories say it all.
wk¶v gvbyl I mgvR‡K Av‡jvwKZ K‡i| GKwU RvwZi †gi“`Û n‡jv wkÿv| Avgv‡`i wfk‡bi Av‡jv‡K Av‡jvwKZ evsjv‡`k Movi j‡¶¨
_vKvi D‡`¨vM¸‡jv iPbv K‡i‡Q G‡KKRb
Program______________________BRAC University Scholar-ship______________________BRAC Bank-Prothom Alo Adamya Medhabi______________________Tetulia Pilot High School
______________________Potuakhali Journalist Scholarship______________________Bio-Chemistry Olympiad
Purpose______________________Talented Poor Student
______________________Poor students
______________________Meritorious Female Students______________________Children of Journalists
______________________Science Oriented Education
Beneficiary______________________20 students per year
______________________110 students per year
______________________25 students
______________________40 students per year
______________________1,000 students per year
At a glance |
Kvh©µg______________________eª¨vK wek¦we`¨vjq e„wË
______________________
______________________
______________________cUzqvLvjx wk¶ve„wË
______________________
D‡Ïk¨______________________
______________________
______________________
cÖ`vb______________________
mnvqZv______________________weÁvbgyLx wk¶vq Aby‡cÖiYv
†mevMªwnZv______________________cÖwZ eQi 110 Rb
______________________cÖwZ eQi 110 Rb
______________________cÖwZ eQi 25 Rb
______________________cÖwZ eQi 40 Rb
______________________cÖwZ eQi 1000 Rb
GK bR‡i |
GK A`g¨ †gavexi Mí
Avj Avwg‡bi eqm ZLb m‡e mvZ| evev‡K †`L‡jB
evevi g„Zz¨ I gv‡qi A¶gZvi Kvi‡Y Lye Aí eq‡mB RxweKvi Zvobvq Kv‡R †b‡g c‡o Avj Avwgb| wKš‘ †QvU‡ejv †_‡KB cov‡kvbvi cÖwZ wQj Zvi Zxeª AvKl©Y|
2011 mv‡j GmGmwm cixÿvq AR©b K‡i wRwcG 5|
ivL‡e|
Stories of theun-defeated souls
Al-Amin was only seven then. Suddenly he lost his father in a road accident. Loosing her dear husband Al-Amin’s mother lost her mental sanity. Father’s sudden death and mother’s inability forced little Al-amin to get into the battles against life. But the passion for study kept him going on studying, despite of this adverse situation of his life. With the help of his teachers and relatives he carried on studying his education aside of his works. This brilliant young chap passed his SSC examina-tion with GPA 5 in 2011.
Thousands of brilliant students, like Al-Amin, are getting ahead through their lives following their passion to study and these brilliant futures are introduced by BRAC BANK-PROTHOM ALO ADAMYA MEDHABI SCHOLARSHIP PROGRAM. Starting from 2010, this scholarship program is in a search of these brilliant minds from every corner of the country who can achieve a bright future through their higher education.
CSR Initiatives | 13
Health†f‡O‡Q `yqvi, G‡m‡Q †R¨vwZg©q,†Zvgvwi nDK Rq| - iex›`ªbv_ VvKzi
Priceless smiles of patients at Kidney Foundation Hospitalmake us happy for being a proud partner of the institute. CSR Initiatives | 15
Health related issues come thrice in the
eight Millennium Development Goals
(MDGs) that have being taken by the
United Nations. The health crisis is
evident in countries like Bangladesh.
So, BRAC Bank set top priority on health
initiatives. We invest in areas where it is
needed most. Together we envision a
healthy Bangladesh. Following stories
will tell about healthcare efforts of the
bank.
wKQz D‡`¨vM GLv‡b eY©bv Kiv n‡jv|
Program______________________Autism______________________Kidney Foundation
______________________Nurture
______________________Hicare
Purpose______________________Awareness creation______________________Emergency kidney care
______________________Free treatment for disabled and paralyzed patients______________________Teacher’s Salary
Beneficiary______________________Whole country______________________All patients visiting the facility______________________1,260 people
______________________110 teachers
Kvh©µg______________________AwURg______________________
______________________bvP©vi
______________________nvB‡Kqvi
D‡Ïk¨______________________m‡PZbZv e„w×______________________Ri“ix wefvM ¯’vcb______________________
†mev______________________wk¶‡Ki †eZb
†mevMªwnZv______________________†`ke¨vcx______________________nvmcvZv‡j AvMZ †ivMx______________________1,260 Rb
______________________110 Rb wk¶K
At a glance |
GK bR‡i |
CSR Initiatives | 17
fv‡jvevmvB wbwðZ Ki‡Z cv‡i AwUw÷K wkï‡`i my›`i fwel¨rAwURg †Kvb †ivM ev cÖwZeÜKZv bq| GKB KvR
AwUR‡gi j¶Y| Avgv‡`i mgv‡R AwURg wb‡q A‡bK
e¨vsK| GQvov evsjv‡`‡k AwURg m‡PZbZvq
Love is the best serumfor Autistic children
Autism is not a disease or disability. Repetition of activities, avoiding eye contact, no response while called in, tendency to be alone or avoiding interaction with others, serious opposition to changes are some of the symptoms of autism. There is misconception about autism in our society. According to medical science, autism is not a disease or any kind of mental disability. Awareness and love of parents, relatives, teachers and people around can help the children lead a normal life.
To develop an sustainable help for autistic children BRAC Bank is working with Society for Welfare of Autistic Children (SWAC). BRAC Bank is providing help to the schools, operated by SWAC and to develop a nationwide awareness about autism.
Social WelfareRxe‡bi ab wKQzB hv‡e bv †djva~jvq Zv‡`i H †nvK Ae‡njvc~‡Y©i c`cik Zv‡`i c‡i|- iex›`ªbv_ VvKzi
CSR Initiatives | 19Together we contribute for the humanity.
BRAC Bank is a socially responsible bank. The Bank feels that it must do something for welfare of the community it works with and the society it works in. The bank comes forward for humanitar-ian cause with passion and affection. The welfare works are few of many social commitments that this bank fulfills.
Avwm Avgiv| mvgvwRK AvnŸv‡b mvov †`qvi
Program______________________Lifelong support to Taramon Bibi, Bir Protik______________________Daur: Marathon for Humanity______________________Support to acid victims
______________________Meghe Dhaka Tara
______________________Financial aid to Hena Akhtar______________________Warm cloths distribution
______________________Standing beside BDR victims
Purpose______________________To stand beside the valiant freedom fighter______________________To support humanity
______________________Social rehabilitation
______________________To unlock potentials of disadvantaged girls______________________To stand beside helpless family______________________To help cold affected people______________________To help victim’s family
Beneficiary______________________1 freedom fighter
______________________Numerous cancer patients and cold affected people______________________70 women
______________________32 girls
______________________1 family
______________________10,000 people
______________________1 family
Kvh©µg______________________exi cÖZxK Zvivgb wewe‡K AvRxeb fvZv______________________
______________________
______________________
______________________
mnvqZv______________________kxZe¯¿ weZiY
______________________
D‡Ïk¨______________________
______________________gvbe †mev
______________________mvgvwRK cybe©vmb______________________
weKvk______________________gvbe †mev
______________________Amnvq kxZvZ© gvbyl‡`i mnvqZv______________________
mnvqZv
†mevMªwnZv______________________
______________________AmsL¨ K¨vÝvi †ivMx I kxZvZ© gvbyl______________________70 Rb______________________32 Rb wK‡kvix
______________________1wU cwievi
______________________10,000 kxZvZ© gvbyl
______________________1wU cwievi
At a glance |
GK bR‡i |
CSR Initiatives | 21
Supporting the Liberation War Mus eum ‘Muktijudhdha Jadughar’ (Liberation WarMuseum) is a national pride. It preserves history and heritage of our liberation war in 1971 that led to the birth of independent Bangladesh. Established in 1996, the museum is run by an independent Board of Trustees and now recognized nationally and internationally as an institution, protecting the heroics and history of the emergence of Bangladesh in world map.
The museum is now constructing its full-scale building at its 2.5 bigha premise at Agargaon. BRAC Bank has committed Tk. 1 crore for the construction.
BRAC Bank, as a Bangladeshi Bank, has been associated with promoting endeavors of national pride for long and this support to the Liberation War Museum is a part of it.
gyw³hy× hv`yNi wbgv©‡Y mnvqZv
GK †KvwU UvKv cÖ`v‡b cÖwZkÖ“wZe×|
eª¨vK e¨vsK, GKwU evsjv‡`kx e¨vsK wn‡m‡e eû w`b
EnvironmentAvwg RxY© RM‡Z Rb¥MÖnY Kwiwb| Avwg †PvL †g‡j hv †`Ljyg†PvL Avgvi Zv‡Z KL‡bv K¬všÍ n‡jv bv, we¯§‡qi AšÍ cvBwb|- iex›`ªbv_ VvKzi
CSR Initiatives | 23Small initiatives can make a big difference.
BRAC Bank is a planet caring bank. Its
3P philosophy defines environmental
connection of the bank. BRAC Bank
promotes green banking and support
green initiatives, through its social
works and banking, to do something for
the mother nature. Here are some of
the initiatives.
cÖmvi K‡i e¨vsKwU| cwi‡ekgyLx K‡qKwU D‡`¨vM cwi‡ekb Kiv n‡jv|
Program______________________Solarizing SME Offices
______________________Biogas Plant______________________Seed Crushing Projects
Purpose______________________To promote renewable energy______________________To promote green initiative______________________To help develop backward linkage industries
Beneficiary______________________Bank and society as a whole______________________Society______________________Whole country
Kvh©µg______________________
______________________
______________________exR weP‚b©KiY cÖKí
D‡Ïk¨______________________
______________________
______________________
†mevMªwnZv______________________e¨vsK I †`k
______________________†`k______________________†`k
At a glance |
GK bR‡i |
CSR Initiatives | 25
Solar Power will run the SME Unit Offices
PEOPLE, PLANET, PROFIT- this is the philosophy BRAC Bank believes in. And so BRAC Bank never stands or finance for any project that can harm the environment. To provide the Small and Medium Entrepre-neurships (SME) loan facilities BRAC Bank has its units allover the country. Already 22 SME units are equipped with the solar-power installments, gradually this will be installed in every unit all over the country.
According to the direction of BANGLADESH BANK, BRAC Bank has introduced “Renew-able Energy Desk” in its main office, which monitors the bank’s activities in this field. Under the custody of the BANGLADESH BANK’S refinancing scheme BRAC Bank is also financing for solar panel, ETP, light engineering etc.
†mŠiwe`y¨‡Z Pj‡e mKjGmGgB Awdm
cwi‡ek i¶vq memgq KvR K‡i eª¨vK e¨vsK
AvIZvq cwi‡e‡ki cÖwZ eª¨vK e¨vsK cÖwZkÖ“wZe×| cwi‡e‡ki ¶wZ K‡i Ggb †Kvb cÖK‡íi Rb¨ eª¨vK
Kg‡e mv‡_ mv‡_ cÖK…wZi cÖwZ fv‡jv wKQz Kiv n‡e|
A_©vqb Ki‡Q eª¨vK e¨vsK|
Comilla Bio-gas ProjectA New Starting for “Green Banking”
Village- Aliar, Upazila- Nangalkot, Zila- Comilla; Mr. Shahidul Islam is one of its brightest sons, who took the initiatives to develop the project named “Palli Layer Firm” as the main entrepreneur, along with some of his friends. Efficient mainte-nance and professional behavior along with its usage of modern technologies has led this organization to a new height with a short term in poultry business.
After this tremendous success Mr. Shahidul Islam has taken a lot more eco-friendly projects in his hands. Using the disposable parts from chickens of his poultry he has taken a great initiative to start a bio-gas plant. Under the custody of the refinancing scheme of Bangladesh Bank, to help this eco-friendly project the largest SME bank of Bangladesh, BRAC Bank, has spread its hand towards this project. South Asia Enterprise Develop-ment Facility (SEDF), the technical advisor and aid provider to this project, along with BRAC Bank and other commercial organizations will work on more projects like this.
meyR e¨vswKs-G be hy‡Mi m~Pbv
`¶ e¨e¯’vcbv I †ckv`vix g‡bvfv‡ei Kvi‡Y bZzb
K‡i‡Qb wZwb|
cÖK‡í A_v©q‡b GwM‡q G‡m‡Q †`‡ki me‡P‡q eo GmGgB e¨vsK eª¨vK e¨vsK| GB ev‡qvM¨vm cÖK‡íi
eª¨vK e¨vs‡Ki g‡Zv evwYwR¨K e¨vsK¸‡jvi
Ki‡e|
CSR Initiatives | 27
Seed Crushing Projects Adding sustainability to economy
BRAC Bank is a planet and people caring bank. It is reflected in its business operations also. It invests in projects that give our economy a strong footing and ensures sustainability.
Finance support to country’s two biggest seed crushing projects manifests bank’s strong commitment to sustainability. The two green projects belonging to City Group and Meghna Group will help develop backward integration in edible oil and feed industry in the country. It will also reduce import dependency and reduce pressure on foreign currency. The project will produce crude edible oil and also oil cakes to meet huge demand of raw materials of feed for poultry, fish and cattle farms. The project will be a step forward for develop-ing backward linkage for import-dependent edible oil and feed industry as well.
BRAC Bank is always committed to finance in projects like these that rduces foreign dependency of the economy.
ˆZjexR gvovB cÖKí †`‡ki µgea©gvb A_©bxwZ‡Z mg„×kvjx ms‡hvRb
eª¨vK e¨vsK memgq cwi‡ek Ges gvby‡li Kj¨v‡Y
A_©vqb K‡i _v‡K|
mnvqZv w`‡”Q eª¨vK e¨vsK| GB `ywU cÖKí n‡jv wmwU
we‡`kx Avg`vbx wbf©iZv n«vm K‡i|
A_©‰bwZK mnvqZv w`‡q _v‡K|
Art & Culture†mB ïå wewKiY c„w_ex‡K †h wewPÎ jxjvq AšÍ‡i MÖnY K‡iZv‡K evB‡i jxjvwqZ Kiv GB Avgvi KvR|- iex›`ªbv_ VvKzi
CSR Initiatives | 29Co-sponcoring Ekushey Book Fair.
Art and culture is the identity of a country. It refines human soul and defines intellect and creativity of a society. As a Bangladeshi Bank, we promote and nurture art, culture and heritage of the country. Our passionate and consistent attachments make BRAC Bank synonymous with art and culture. Here are a few notable initiatives.
cÖmv‡i KvR K‡i| cÖv‡Yi Uv‡bi Kvi‡Y wkí I
K‡i‡Q eª¨vK e¨vsK| Avgv‡`i D‡`¨vM¸‡jvi
Program______________________Ekushey Book Fair
______________________Bengali Spelling Competi-tion______________________Liberation War Museum
______________________150th Birth Anniversary of Tagore
Purpose______________________To promote Bengali literature______________________To promote correct Bengali spelling______________________To preserve the history of liberation war______________________To take inspiration from the works of Tagore
Beneficiary______________________Country
______________________School Students
______________________Country
______________________Country
Kvh©µg______________________Agi GKz‡k eB‡gjv______________________
______________________
______________________
D‡Ïk¨______________________evsjv mvwnZ¨ cÖmvi ______________________ï× evsjv evbvb PP©v______________________
______________________
Aby‡cÖiYv
†mevMªwnZv______________________†`k______________________
______________________†`k______________________†`k
At a glance |
GK bR‡i |
CSR Initiatives | 31
To live in a enlightened Society, With the Spirit o f Book Reading
Each year, in the eve of the great INTERNA-TIONAL MOTHER LANGUAGE DAY, readers and writers make the site of the BANGLA ACADEMY alive together. BANGLA ACADEMY BOOK FAIR has become a fair of life. As the only local bank, BRAC Bank always tries to develop and extend the scene of our local art & culture. Because BRAC Bank believes in the vision and values of local culture, And thus, this bank is the proud partner of BANGLA ACADEMY BOOK FAIR for the last three years.
For being the continuous patron BRAC Bank has come to the prominent names to love and care for the local culture, literature and values.
eB‡qi Av‡jvq Av‡jvwKZ mgvR MV‡bi Aby‡cÖiYv
cvVK Avi †jLK‡`i c`PviYvq gyLi n‡q I‡V
wgjb‡gjvq cwiYZ n‡q‡Q| Av‡jvi c‡_i
cÖmv‡i KvR K‡i _v‡K eª¨vK e¨vsK| eª¨vK e¨vs‡Ki
e¨vsK| †`‡ki Av‡jvwKZ gvby‡li Kv‡Q eª¨vK e¨vsK
Governor’s Appreciation
CSR Report | 01
CSR Initiatives | 33
Accolades
Way Forward
BRAC Bank nurtures indebtedness to
people and society in its inner soul. Its
attachment and passion to social works
go beyond periphery and definition of
CSR. So, it carries out social duties with
enthusiasm and spontaneity.
BRAC Bank will be doing its social
responsibilities as silently as possible.
It will be drawing up social program to
cover more lives and areas. BRAC Bank
believes in sustainability. So, it prefers
to be sustainable partner for lasting
impact on people and society. It thinks
its investment in social projects will
bring in results in the years to come.
BRAC Bank will also play a role from its
capacity to contribute in achieving
Millennium Development Goals (MDG)
of United Nations. BRAC Bank is
working on education and environment.
It may also expand to child and mother
health care, HIV/AIDS, key goals of
MDG.
Bangladesh Bank’s six areas of health & safety, social welfare, disaster management, education & sports, environment & ecology an arts & culture will be guiding principles for future CSR initiatives. BRAC Bank also seeks in broadening its category of National Board of Revenue (NBR) for state incentive to private sector for CSR initiatives.
BRAC Bank takes into account the extent of benefit to society and number of beneficiaries in undertaking a CSR program. It also considers whether the program aligns with BRAC Bank CSR Policy that focuses on environment, education, health, young leadership, culture and heritage and community development.
Anybody can send CSR proposal to BRAC Bank CSR Desk. The Desk can be contacted by calling at +8802 885 9202 Ext- 2039 at Head Office and through E-mail- csr@bracbank.com or tanveer.rahman@bracbank.com
34 | CSR Initiatives
CSR Initiatives | 35
BRAC Bank Limited1 Gulshan Avenue, Gulshan 1Dhaka 1212, Bangladeshwww.bracbank.com
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