featured case study dr. tzermias - humble · 2020. 11. 29. · neo nazi tattoos fall out of fashion...
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FEATURED CASE STUDY
Dr. Tzermias
We sent an e-mail. Wecreated a story. That got more than
100.000€ in earned media.
THE CAMPAIGN:
Dr. Tzermias×
After the leading members of the Golden Dawn party got arrested, we saw
the opportunity to create a story.
THE TRIGGER:
Dr. Tzermias×
Email Campaign
Dr. Tzermias×
We sent a simple newsletter to several journalists, and it went viral. Big time.
HOW WE DID IT:
Dr. Tzermias×
The client hit the headlines of EVERY major newspaper, every website,
and even aired during prime-time.
THE RESULT:
Dr. Tzermias×
Neo Nazi tattoos fall out of fashion in Greece after Golden Dawn crackdown
The Guardian — Oct 2013
CLICK TO WATCH
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Dr. Tzermias×
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Dr. Tzermias×
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Dr. Tzermias×
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Dr. Tzermias×
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Dr. Tzermias×
IN N
UM
BERS
Homepage story on every major Greek News site
Featured on Guardian.co.uk Web TV
Front-page news in almost every major Greek Newspaper
5 Primetime TV appearances
Dr. Tzermias×
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