facts, fake news and facebook

Facts, Fake news

and FacebookUTAR, Kampar

July 12, 2017

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The Internet circa 1997

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The challenge in 2017 and beyond

Where is everyone?2 billion monthly active users

Malaysia: >23 million

1b unique users/month, 6b hrs watched/month

300hrs of video uploaded/1 min

1.2b monthly active users

Malaysia: 75% penetration

600million active users/month

500m registered users

Malaysia: >3m

328m monthly active users

Malaysia: >2m (estimate)

200m daily active users

Malaysia: ?

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Sources: Statista(Apr, 2017), ExpandedRamblings.com, Facebook, Linkedin, Twitter,

Socialbakers.com ,YouTube , GreyReview, Google, Tumblr, Instagram, Whatsapp, DMR

Facebook > China/India

DFTZ and e-commerce

The future of messaging

Media diet has changed

Edelman Trust Barometer 2017

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Competition from unlikely places

Media today: Big Data

•Volume

•Velocity

•Variety

•Veracity

•Value

Quake or fake?

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Fake or real?

Act of terrorism or crazy guy?

Trump Effect

Photo purportedly of recent refugees

were actually of rally in 2012

Fooling the public is an agenda

How journalists attribute and verify

information

Verifying information on social media

• Examine profile: bio, links, email, previous updates, retweets, friends, followers

• Check time of update esp. breaking news

• Check photos, location, correlate with other tweets, updates

• Send email, message, ask for permission to use photos

Source:

http://stevebuttry.wordpress.com/2013/01/21/how-to-verify-information-from-tweets-check-it-out/

Attribution for journalists• Always ask for permission: even though you are

their ‘friend’ on social networks doesn’t mean they want to be quoted. Respect privacy.

• Be skeptical: Photos, videos can be manipulated

• Always attribute to primary source: plagiarism can get you in serious trouble

• Find and link to primary source. For images: Use tineye.com, images.google.com

• Caveat: “This information as yet to be verified through independent sources”

Link: http://stevebuttry.wordpress.com/2011/10/31/you-can-quote-me-on-that-advice-on-attribution-for-

journalists/

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Verify before spreading

Be a hoax-debunkerand stem the fakery

Advice for future debunker

• Be skeptical of anything you receive

• Check the URL

• Check the publisher, source, author, date

• Google the headline with the word “hoax” in it

• Do reverse image search on Google

• Do not share unverified gory pictures and videos, especially of children

• Do not share memes unless the people in the photo are clearly identified eg. a celebrity parody

“Technology is nothing. What's important is that you have a faith in people, that they're basically good and smart, and if you give them tools, they'll do wonderful things with them,”

Steve Jobs

“Technology is nothing. What's important is that you have a faith in people, that they're basically good and smart, and if you give them tools, they'll do wonderful things with them,”

….or AlbertEinstein?