euroia 2012 highlights

27 – 29 September 2012

highlightspresented by Dimiter Simov (Jimmy)

About EuroIA• annual, 8th edition• topics: information architecture,

user experience, usability, interaction design… (just do not define the thing)

• presenters: everybody has a chance

The EuroIA experience

Agenda:

• Visualizing information• Stupid bloody system• Dirty magnet• Resources

Stephen Anderson:

Visualizing Information

Workshop goals:• present information in useful and

engaging ways• present information in different

ways• existing patterns for presenting

information• Tips, approach, resources

Existing patterns (villains)Spreadsheet

List

Grid view

Dashboard

source: http://www.poetpainter.com/

Which camera should I buy? Why?

source: http://www.poetpainter.com/

grid patternCan we do better?

source: http://www.poetpainter.com/

source: http://www.poetpainter.com/

source: http://www.poetpainter.com/

source: http://www.poetpainter.com/

source: http://www.poetpainter.com/

What is important for users?• megapixels • brand• price range

Really?!

source: http://www.poetpainter.com/

Is it not rather: • user reviews• quality (indicated by price)• release date• in-depth professional reviews• actual photos• appearance in search results

A possible approach by three dimensions: timeline, user reviews, and popularity

source: http://www.poetpainter.com/

Myths• Because the data is dynamic, we

can't do really cool visual displays• Visualizations are driven only by

numeric data • I don't have the graphic design skills

to do something cool like that

source: http://www.poetpainter.com/

Process

source: http://www.poetpainter.com/

Agenda:

• Visualizing information• Stupid bloody system• Dirty magnet• Resources

Jonas Söderström

Stupid bloody system!

Feeling for stress and psychological pressure at work more than doubled

source: https://speakerdeck.com/u/jonas_blind_hen/p/stupid-bloody-system

Biggest sources of frustration at work:

source: https://speakerdeck.com/u/jonas_blind_hen/p/stupid-bloody-system

1. 2. 3. 4. 5.

InternetComputerPrinterBossMeetings

The average Swedish employee looses 2 hours a week on IT-related issues.

source: https://speakerdeck.com/u/jonas_blind_hen/p/stupid-bloody-system

How much time do you waste?

Symptoms:1. Many different systems2. Fast introduction of new systems3. Vigilance (virus protection,

upgrades, passwords…)4. No training5. Controlled by the system6. Overburdened by administrative

systems

Enter Cyril Northcote Parkinson

source: https://speakerdeck.com/u/jonas_blind_hen/p/stupid-bloody-system

a bureaucracy will grow "naturally" each year with 6 %

The average annual growth of the administration in universities in Sweden is 6 %.

source: https://speakerdeck.com/u/jonas_blind_hen/p/stupid-bloody-system

Bureaucracy 2.0

source: https://speakerdeck.com/u/jonas_blind_hen/p/stupid-bloody-system

Recipe:1. Observe users

• At least once every six weeks• every member of the team • for at least two days• watches users use the system and

do everything they do at work source: https://speakerdeck.com/u/jonas_blind_hen/p/stupid-bloody-system

Recipe2. Offer consumer-grade usability

• make the systems used at work• as pleasant and easy to use• as the systems people choose to

download into their smartphones

source: https://speakerdeck.com/u/jonas_blind_hen/p/stupid-bloody-system

Recipe3. Do good

• more: freedom, empowerment, trust, self-organizing

• less: control and distrust

source: https://speakerdeck.com/u/jonas_blind_hen/p/stupid-bloody-system

Agenda:

• Visualizing information• Stupid bloody system• Dirty magnet• Resources

Gerry McGovern

The dirty magnet

source: Gerry McGovern, The Dirty Magnet, http://www.customercarewords.com/

Capital Cities Of Canada

Large MetroArea

FVCSPopulatedArea

Places

source: Gerry McGovern, The Dirty Magnet, http://www.customercarewords.com/

Slow Links

KnowledgeBase

ToolsResources

Useless Links

FAQSInfinity &Beyond

source: Gerry McGovern, The Dirty Magnet, http://www.customercarewords.com/

source: Gerry McGovern, The Dirty Magnet, http://www.customercarewords.com/

Customer top tasks

What do users do on a website?

A few tasks account for most of the activities of users.

source: Gerry McGovern, The Dirty Magnet, http://www.customercarewords.com/

The Organization for Economic Co-operation and Development (OECD)

mission = promote policies that will improve the economic and social well-being of people around the world

What do users do at www.oecd.org?Country surveys / reviews / reports

Compare country statistical data

Statistics on one particular topic

Browse a publication

online for f…

611

49

source: Gerry McGovern, The Dirty Magnet, http://www.customercarewords.com/

source: Gerry McGovern, The Dirty Magnet, http://www.customercarewords.com/

everything is on the homepage

source: Gerry McGovern, The Dirty Magnet, http://www.customercarewords.com/

How did they find out the top tasks?they asked

source: Gerry McGovern, The Dirty Magnet, http://www.customercarewords.com/

Agenda:

• Visualizing information• Stupid bloody system• Dirty magnet• Resources

In summary:• To visualize information: identify

opportunity, dimensions, and nodes of information

• To fight bureaucracy 2.0: observe users and offer consumer-grade usability

• To avoid dirty magnets and deliver what users really want: identify user tasks, especially the top ones

There was much more at EuroIA• RITE = Rapid Iterative Testing and

Evaluation• Recommender systems help fight

choice overload• Beauty and usability• Wicked problems and design thinking

for customer experience design• …

Some resources• Pervasive Information Architecture:

Designing Cross-Channel User Experiences, by Andrea Resminibooks24x7: http://skillport.books24x7.com/toc.aspx?bookid=41870amazon: http://www.amazon.com/Pervasive-Information-Architecture-Cross-Channel-Experiences/dp/0123820944/

• Usable Usability: Simple Steps for Making Stuff Better, by Eric Reissamazon: http://www.amazon.com/Usable-Usability-Simple-Making-Better/dp/1118185471/

• The Stranger's Long Neck: How to Deliver What Your Customers Really Want Online, by Gerry McGovernamazon: http://www.amazon.com/Strangers-Long-Neck-Deliver-Customers/dp/1408114429/

• Seductive Interaction Design: Creating Playful, Fun, and Effective User Experiences, by Stephen P. Andersonamazon: http://www.amazon.com/Seductive-Interaction-Design-Effective-Experiences/dp/0321725522/

http://getmentalnotes.com/

A deck of 52 cardsEach card is an insight into human behavior and a suggestion to apply this to the design of sites and applications.

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Arrivederci Roma!