etravel europe 2016 - a bit of tivoli magic in a digital world - patrick Østergaard - tivoli...
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TRANSCRIPT
TIVOLI GARDENS’ DIGITAL JOURNEY
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BACKGROUND
TIVOLI GARDENS
THE ROADMAP
THE PLATFORM
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RESULTS
90
100
110
120
130
140
150
160
170
180
190
2011 2012 2013 2014 2015 2016
The Gardens Website App
0
50
100
150
200
250
2011 2012 2013 2014 2015 2016
Online share of sales Conversion rate
KEY TAKE AWAYS
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THANK YOU
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