dma-idm conference 2013 - the evolution of communication

Data protection 2013

Friday 8 February

#dmadata

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DMA-IDM conference 2013: The evolution of communication Wednesday 2 October 2013#dmaidm

09.30am Registration and breakfast

10.00am WelcomeTony Kane, Chair of DMA North, DMA Board Member & Director of Direct Marketing andEcommerce, AJ Bell

10.10am Yesterday’s dead. Tomorrow hasn’t happened yetAndy Barke, Agency Senior Industry Head, Google

11.00am Think big by thinking smallGillian Singh, Group Marketing Director, Go-Ahead

11.40am Content is King (so don’t let it die on the toilet)Catherine Toole, Chief Executive Officer & Founder, Sticky Content

12.20pm Lunch

Morning Agenda

Welcome

Tony Kane, Chair of DMA North, DMA Board member & Director of Direct Marketing & Ecommerce, AJ Bell

Yesterdays dead. Tomorrow hasn’t happened yet

Andy Barke, Agency Senior Industry Head, Google

Not Available

Comfort break

Think big by thinking small

Gillian Singh, Group Marketing Director, Go-Ahead

http://www.slideshare.net/SarahWright/gillian-singh-think-big-by-thinking-small

Content is King (so don’t let it die on the toilet)

Catherine Toole, Chief Executive Officer & Founder, Sticky Content

http://www.stickycontent.com/blog/content-is-king-%7C-catherine-tooles-slides-now-available.php

Lunch

Afternoon Agenda01.00pm Welcome back

Adrian Rowe, Chairman of IDM North & Chairman, Red C

01.10pm 1 to 1 to millions communicationChris Combemale, Executive Director, DMA

01.50pm Worldstores the long tail opportunityJoe Murray, Co-founder and Joint Chief Executive Officer, Worldstores

02.30pm Search 2015: What's coming next?Kelvin Newman, Strategy & Creative Director, Site Visibility

03.10pm Crowdsourcing the future of marketingRob Wilmot, Owner & Director, BCS Agency

03.50pm Conference close Chris Combemale, Executive Director, DMA

04.00pm Networking drinks

Welcome

Adrian Rowe, Chairman of IDM North & Chairman, Red C

1 to 1 to millions communication

Chris Combemale, Executive Director, DMA

http://www.slideshare.net/SarahWright/chris-combemale-1-to-1-to-millions-communication

Worldstores the long tail opportunity

Joe Murray, Co-founder & Joint Chief Executive Officer, Worldstores

Not Available

Comfort break

Search 2015: What’s coming next?

Kelvin Newman, Strategy & Creative Director, Site Visability

http://www.slideshare.net/SarahWright/kelvin-newman-search-2015

Crowdsourcing the future of marketing

Rob Wilmot, Owner & Director, BCS Agency

http://www.slideshare.net/SarahWright/rob-wilmot-crowdsourcing-the-future-of-marketing

Conference close

Chris Combemale, Executive Director, DMA

Thank you to our sponsors & partnersHeadline sponsor

Supporting sponsors

Event partner

Upcoming north events this month

Tuesday 15 October 2013 – DMA North From letterbox to inbox: building consumer relationships -http://dma.org.uk/civicrm/event/info?reset=1&id=264

If you would like to register free of charge for this event today please visit the registration desk.