discover your ideal niche
Post on 08-May-2015
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Cindy Schulson
Your Niche Journey: 3 Simple Steps to Discover Your Niche
with Ease and Inspiration
Cindy Schulson, Attract Your Niche
Can you relate?
Cindy Schulson, Attract Your Niche
Cindy Schulson, Attract Your Niche
Cindy Schulson, Attract Your Niche
Cindy Schulson, Attract Your Niche
“Cindy has an amazing ability to get straight to the heart of the problem. You can always count on Cindy to share straight forward insights, then coach around finding the shortest path to a solution. I love her approach, it’s not often that a coach is willing to be so transparent with clients and serve them at the highest level of integrity” - Milana Leshisnsky, Milana.com
“I love her approach”
Cindy Schulson, Attract Your Niche
How to Maximize How to Maximize this Trainingthis Training
Take notesAsk questionsFocus Commit to taking action
Cindy Schulson, Attract Your Niche
Cindy Schulson, Attract Your NicheCindy Schulson, Attract Your Niche
My Gift to You!My Gift to You!
““Target Market Research Target Market Research Made Easy”Made Easy”
Cindy Schulson, Attract Your Niche
What Do You Think of What Do You Think of When You Think of the When You Think of the
Word “Niche”?Word “Niche”?
Cindy Schulson, Attract Your Niche
NICHENICHE = =
WHOWHO (Target Market) (Target Market)++
WHATWHAT (Solution Your (Solution Your Provide)Provide)
Cindy Schulson, Attract Your Niche
NICHE PUZZLENICHE PUZZLE
Cindy Schulson, Attract Your Niche
What Would Being Clear What Would Being Clear About Your WHO, WHAT About Your WHO, WHAT and WHY Do For You?and WHY Do For You?
Give you clarity and focusMake marketing easier and more effectiveAttract and convert your ideal clientsCreate and sell your programsDo what you love with self-confidenceExplode your business
Cindy Schulson, Attract Your Niche
Most People Surveyed Aren’t Most People Surveyed Aren’t Very ClearVery Clear
Know WHO you help (38% very clear) Know WHAT solution you provide (38% very clear)Know WHY people should work with you (32% very clear)
Cindy Schulson, Attract Your Niche
Step 1Step 1
Cindy Schulson, Attract Your Niche
Cindy Schulson, Attract Your Niche
Stay Focused on Stay Focused on Your Target Market Your Target Market
“Zero in my focus and know how to sell my
solution with confidence”
Cindy Schulson, Attract Your Niche
“I was a mess when I first started working with Cindy. My coaching practice tried to offer a little something for just about anyone. Cindy asked the right questions and helped direct me to what my true passion was. By walking me through step by step she helped me zero in my focus, create a strong message I’m passionate about, and know how to sell my solution with confidence.” ~~ Shari Murray, AutismFamilyCoach
Cindy Schulson, Attract Your Niche
The Client Journey The Client Journey
Cindy Schulson, Attract Your Niche
Step 2Step 2
Cindy Schulson, Attract Your Niche
NICHE PUZZLENICHE PUZZLE
Cindy Schulson, Attract Your Niche
Cindy Schulson, Attract Your Niche
experience
“I’m now building my list and attracting clients”
Cindy Schulson, Attract Your Niche
“When I started working with Cindy I was struggling to find my niche and this made it very difficult for me to build my business. Cindy’s support has been invaluable - I am now very clear on WHO I help, HOW I help them and WHY they should work with me. I have a very focused website and giveaway, and feel so much more confident in promoting my business. As a result, I'm now building my list and attracting clients. I have learned so much from Cindy. She genuinely cares and wants you to be successful.” --Susan Docherty, Action Your Ideas
Cindy Schulson, Attract Your Niche
WHO is the Best Match for WHO is the Best Match for Your Solution and for YOU?Your Solution and for YOU?
Who has a strong desire for your solution? Who is actively looking for your solution? Who can pay for your solution? Who can you easily relate to? Who are you passionate about helping?
“I’m now attracting my ideal clients and creating the kind of business I’ve always
desired”
Cindy Schulson, Attract Your Niche
“I felt like a hamster on a wheel when I first met Cindy. I was ready to throw in the towel, and be done with this whole coaching business! It had been 18 months since I had received my certifications and I was floundering away! Cindy helped me gain clarity about who I was to help, what I had to offer them, and how to reach them. She guided me off that hamster wheel and into the arena of a successful coaching business. I’m now attracting my ideal clients and creating the kind of business that I have always desired.” ~~ Carol Leek, This Day Forward Coaching
Cindy Schulson, Attract Your Niche
Identify your “Area of Focus” and refine it into a clear solution
Choose the right target market for you and your solution
Understand the competitive landscape and what makes you unique
Cindy Schulson, Attract Your Niche
Why Should People Why Should People Work With YOU?Work With YOU?
Competition is a good thing! You need to understand the competitive
landscape so you can learn from it and know what makes you unique
Cindy Schulson, Attract Your Niche
Step 3Step 3
Give yourself the gift of grace to experience
your niche and refine it
Cindy Schulson, Attract Your Niche
It’s Only by Experiencing It’s Only by Experiencing Things that We Can Things that We Can
Perfect Them and Soar! Perfect Them and Soar!
Cindy Schulson, Attract Your Niche
Solve Your Niche Puzzle Solve Your Niche Puzzle and Gain Momentum and Gain Momentum
Instead of Spinning in Instead of Spinning in CirclesCircles
Cindy Schulson, Attract Your Niche
You Want to Grow and You Want to Grow and Evolve Your Niche as Evolve Your Niche as
Your Business Evolves Your Business Evolves and Growsand Grows
Cindy Schulson, Attract Your Niche
3 Simple Strategies to 3 Simple Strategies to Making Your Niche Making Your Niche Journey Easier and Journey Easier and
More InspiringMore Inspiring
Recognize that your niche doesn’t limit you, it focuses you
Solving your Niche Puzzle is a synergistic process that starts from within
Make a decision and then give yourself the gift of grace to evolve and refine your niche
“I now have my niche defined...something I have wanted for a
long time now”
Cindy Schulson, Attract Your Niche
“Cindy has taken me through the process of defining my niche by helping me tap into my true passions and strengths, and to work with what is already inside me. I now have my niche defined, core message and personal story created.This is something I have wanted for a long time now, and at times I thought it would never happen. And although I am only at the beginning of this journey I can see the progress and know without having Cindy by my side I wouldn't be where I am or where I'm going. Thanks Cindy!” ~~ Maureen Thompson
“I have already attracted 3 new long term clients in my new niche with more
to come”
Cindy Schulson, Attract Your Niche
“When I first met Cindy, I was wandering in my business and needed clear direction, something to sink my teeth into. The process that Cindy created made me dig deep to figure out what my niche should be and why. Having that niche has done so many things for me –directed my marketing, focused my daily actions, given purpose to my workdays. I have already attracted three new long term clients in my new niche with more to come. Cindy gave me the tools and support I needed to move my business to the level I want it to be.” ~~ Donna Martin, Change-Engine.com
Cindy Schulson, Attract Your Niche
Are You Ready to Accelerate Your Niche Journey?
Cindy Schulson, Attract Your Niche
Identify your “Area of Focus” and refine it into a clear solution
Choose the right target market for you and your solution
Understand the competitive landscape and what makes you unique
Cindy Schulson, Attract Your Niche
Focus one day on this critical part of your business
You’ll be amazed at how much you accomplishTraining and breaks for implementationAction guides to focus your actions and resultsPlenty of time for Q&A and coaching supportRecordings and life time access to all training
Cindy Schulson, Attract Your Niche
Approach your competition with confidenceNail your ideal clientTarget Market Research Made Simple10 Hot Coaching NichesStep-by-step video trainings on target
market research and competitive research
BONUSES
Cindy Schulson, Attract Your Niche
www.NicheInADay.com
Cindy Schulson, Attract Your Niche
Exclusive Ask-Me-Anything Call Personal Website Review - For the
first 10 people only!
Cindy Schulson, Attract Your NicheCindy Schulson, Attract Your Niche
My Gift to You!My Gift to You!
www.nicheinaday.com/gift
Target market Research Made Simple
Cindy Schulson, Attract Your Niche
✓Get the Clarity You Need to Succeed✓Exclusive Ask-Me-Anything call✓Website Review (first 10 people only)
www.NicheInADay.com
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