delheim presentation nora europe may 2011 short version

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On the slopes of the Simonsberg, near Stellenbosch, South Africa

Smart SustainabilityHERITAGE,

LAND & PEOPLE

SOCIAL RESPONSIBILITY

CONSERVATION

WINE TOURISM

PUBLICRELATIONS

COSTS

BRAND &PROFIT

The beginnings1938 : Hans & Deli

Hoheisen

1916, at 11 years oldHans Otto Hoheisen

1990, at 85 years oldHans Otto Hoheisen

Letter from Nelson Mandela to Hans Hoheisen, responding to his gift of 14 500 ha of land adjacent to the Kruger National Park, the largest privately-funded donation of land in South Africa, to the WWF for conservation:

“On this day it is you who should be receiving gifts but instead – and it is a measure of your commitment to conservation and this country – you have presented the nation with a magnificent gift of enduring and immeasurable value.”

Delheim’s Crèche

22 children and 3 babies in day careat the farm’s community centre

2000 – Before Alien Clearing

2006 – After

Eco Tourism

365 days a year

DamageControl:

Inaccurate article in

TaenkMagazine re

social conditions ofDelheim farminhabitants

ANNUAL WOOLWORTHSETHICAL AUDIT

Costs

Decrease Increase

Social responsibility & conservation

Long-term production costs

South African wines:profit margins threatened

Is it a bird? Is it a plane?

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