darren schreiber - presentation at emerging communications conference & awards (ecomm 2011)

Presented by Darren SchreiberThe Future of Cloud Telecom

Darren Schreiber

• Co-Founder / CEO at 2600hz• Architect behind Whistle and blue.box• Co-Author of FreeSWITCH High-Performance Telephony Book• Computer Science / Business Management Graduate from RPI• Contributor / Author of Various Open-Source Projects

About Me

Class 3

Class 4Tandem Switch

Class 5Telephone Exchange

EndOffice

Class 1International

Gateway Exchange

Class 2

RegionalCenter

PrimaryCenter

TollCenter

EndOffice

SectionalCenter

SectionalCenter

PrimaryCenter

TollCenter

TollCenter

TollCenter

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EndOffice

EndOffice

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The Voice Network Is…

Stable Scalable Reliable

Highly Defined

The Voice Network Is…

Old Proprietary Expensive

Not Built For Data Highly Regulated

Class 3Class 4

Tandem Switch

Class 5Telephone Exchange

EndOffice

Class 1International

Gateway Exchange

Class 2

RegionalCenter

PrimaryCenter

TollCenter

EndOffice

SectionalCenter

SectionalCenter

PrimaryCenter

TollCenter

TollCenter

TollCenter

EndOffice

EndOffice

EndOffice

PrimaryCenter

Class 3Class 4

Tandem Switch

Class 5Telephone Exchange

EndOffice

Class 1International

Gateway Exchange

Class 2

RegionalCenter

PrimaryCenter

TollCenter

EndOffice

SectionalCenter

SectionalCenter

PrimaryCenter

TollCenter

TollCenter

TollCenter

EndOffice

EndOffice

EndOffice

PrimaryCenter

Microwave

DataCenter

DataCenter

DataCenter

CellTower

CableNetwork

Class 3Class 4

Tandem Switch

Class 5Telephone Exchange

EndOffice

Class 1International

Gateway Exchange

Class 2

RegionalCenter

PrimaryCenter

TollCenter

EndOffice

SectionalCenter

SectionalCenter

PrimaryCenter

TollCenter

TollCenter

TollCenter

EndOffice

EndOffice

EndOffice

PrimaryCenter

Microwave

DataCenter

DataCenter

DataCenter

CellTower

CableNetwork

Class 3Class 4

Tandem Switch

Class 5Telephone Exchange

Class 1International

Gateway Exchange

Class 2

RegionalCenter

PrimaryCenter

TollCenter

SectionalCenter

SectionalCenter

PrimaryCenter

TollCenter

TollCenter

TollCenter

PrimaryCenter

Microwave

DataCenter

DataCenter

DataCenter

CellTower

CableNetwork

In the transition to alternative transportswe must duplicate or exceed the levels ofquality, reliability and securitythat exist today.

We asked ourselves,

how can we RISE to the occasion?

Make it ReliableMake It Idiot-proof

Make It ScaleMake It Easy

What Does the New Network Look Like?

Let’s Build One.

you can access core signaling systems– ANI, Caller ID, CNAM, E911

We’re talking about true network access– SS7 <-> SIP bridge

– Can’t do this through Skype, Twilio, etc.

Put it all together with Open-Source Tools– Carrier-grade tools like FreeSWITCH, OpenSIPs

For $30/month or $0.01/minute

Hosted PBX:9,000 registered phones, 3:1 usage ratio

$0.09/seat per month

(for operations)

Hosted PBX:9,000 registered phones, 3:1 usage ratio

$0.09/seat per month

(for operations)

Call Center / Conferencing:3,000 simultaneous calls

$0.29/channel per month

(for operations)

Call Center / Conferencing:3,000 simultaneous calls

$0.29/channel per month

(for operations)

Software is FreePossible $1-3/month in licensing, support, management, maintenance

Manual Switchboard

Manual Switchboard

19101910

Bell SystemsBell Systems

Mechanical Switch

Mechanical Switch

19701970

Bell SystemsBell Systems

All-Digital Switch

All-Digital Switch

19901990

Nortel & Lucent

Nortel & Lucent

All-IP SwitchAll-IP Switch

20032003

BroadsoftBroadsoft

All-IP Virtualized

Switch

All-IP Virtualized

Switch

20112011

2600hz’sWhistle2600hz’sWhistle

Switch

By

Company

Hardware Hardware Hardware&

Firmware

Hardware&

Software

Software

No need to be a VoIP expert– This opens up tremendous opportunities

No need to hire an operations team– Minimal operator intervention

Customize at will– All API driven

Voice is Just a Feature!

Past– Prohibitively Expensive Switching Equipment

– Maintenance / Monitoring Engineers

– Proprietary / Difficult Interconnects

Present– Spin Up a Powerful Soft Switch

– Interconnect with CLECs Instantly

– Utilize Open-Source Tools

– Bundle, Bundle, Bundle!

Future– Outsourced Monitoring and Management

– Automatic Integration

– API-based Everything

API-Driven Media Networks– Signaling is via open-standards

– Agnostic to type of media

Automated Infrastructure Management– Spin up, spin down servers at will

– Works on commodity hardware

– Measures capabilities of hardware automatically

Intelligent Monitoring– Detects faults automatically

– Modifies infrastructure accordingly

The Future of Cloud TelecomIs Open-Source

www.2600hz.com