dan armstrong - rabomobiel
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Rabo Mobiel
Mobile Banking & Payments
Dan Armstrong
CTO, Rabo Mobiel B.V. (dan.armstrong@rabomobiel.nl)
MoMo Amsterdam, 31 March 2008
About Rabobank / Rabo Mobiel
Rabobank
� NL: 2,7 mln internet banking customers, 7 mln customers overall (~50% market share)
� Extremely high loyalty, broad national coverage of customers
� Tradition of innovation� Tradition of innovation
� AAA rating (Moody's, Standard & Poor's)
� Top-15 world financial institution
Rabo Mobiel
� Started in summer 2005, launched to the marketing in November 2006
� Over 100.000 customers last week, postpaid/prepaid, all customer segments, regions.
NL Mobile Marketplace (2008) – very busy
Rabo Mobiel in the Marketplace
What you get with Rabo Mobiel
� Core Rabobank Values - trust, security,
quality, easy-to-use services, cooperative
value
� Great Telecommunications Product
� Online Self-Care Environment
� Commitment to innovation - core asset for
differentiation is Mobile Financial Services
� Secure mobile banking - MSISDN/IMSI checks,
WAP Gateway IP#, VPN, SSL, 5-Number PIN
code validation
� Close Rabobank partnership, but Rabo Mobiel
is an independent company - for innovation,
speed-to-market
� Leverage GSM technology (internet access,
SPS P2P, etc.) and Near Field Communications
(NFC) for proximity payments.
Some Challenges
� In NL, electronic payments are a mature model. 98% pinpas penetration, ubiquitous usage and availability, very cheap transaction costs (free for users)
� Do consumers identify the mobile phone as a payment device?
� Weaknesses in mobile and banking industries applicable.
Large amount of
financial services
(includes signing)
Offline Token (Random
Reader) + Bank Pass +
knowledge (PIN)
Television
and PC
All financial
services
Passport, Driver’s
Licence + Bank Pass
Physical
Person
Authorisation
Authentication
MethodMedium
industries applicable.
� Rabobank’s brand / trust critical to protect. Bank = perception of trust
� “Security” is always a balance between high levels of protection and usability.
� Mobile security will never match secure, tamper-resistant tokens .
… Online & Offline Token /
Authentication (various
GSM/IP) + knowledge
(TIN)
UBT
Subset of financial
services
(authorisation)
Knowledge (TIN)Mobile
Phone (IVR)
Subset of financial
services
(authorisation)
Online Authentication
(various GSM/IP) +
knowledge (TIN)
Mobile
Phone
(browser)
Will the current “issuer-centric” world become a
“customer-centric” world?
Customer needs to go to the
bank, request PIN pass,
credit cards, changes…
Travel to NS for an OV-
chipkaart, apply for
personalised OV-chipkaart…
Different cards, chips for
different services…
Office
Entrance
Rabo Mobiel wants to move customers themselves to the
centre of the card ecosystem. A connected device, card/ID
with a screen and keyboard can help do that…
Debit
Card
Credit
Cards
Pick up loyalty cards at
supermarkets and retail
locations
Rabo
Schoolbank
Public
Transport
Sport
Pass
Loyalty
Member-
ship
Rabo Mobiel Product Rollout Strategy
� Question: What role doe mobile
operators or banks want to play in
brokering a customers’ identity?
� Tip: To gain speed and mass
acceptance, countries must
establish a federation model,
including major players in key B2C
sectors:
FULLY-INTEGRATED
Utilise lessons
learned &
successes to
move into
larger
2008-10
INTEGRATION WITH
PRODUCTS AND
PARTNERSHIPS
2009-12
FULL NFC PRODUCTS +
COMPLETE
INTEGRATION WITH
PARTNERS
sectors:
� Note: All this can’t be only
technology-led, consumers must
get benefit, receive logistic value
and cost savings.
banking mobile
public
transportretail
loyalty
ticketing
STAND-ALONE
TRIALFULL
PRODUCT
LAUNCH
larger
collaborations
/ partnerships.
Utilise trials to define the business case for full
product roll-outs & partnerships.
2007-08
TRIALS / FIRST PRODUCTS
2008-10
PRODUCT ROLL-OUT
OPPORTUNITIES,
EMERGING STANDARDS,
CONSUMER SUCCESS
Some Current Products, PoC Programmes & Trials
2007-08
• Coca-Cola NFC Vending Trial – 30
locations
• FEBO NFC Vending PoC - Amsterdam
Feb 2008
• Kick-off 2008 NFC ticketing roll-out in
Diergaarden Blijdorp, later
museums, zoos, amusement parks
Rotterdam
2007-08
• C1000 Supermarket NFC Shopping
Trial w/PIN
Jun 2008Jun 20082007-08
Jul-Sep 2008
• Temporary personnel company NFC
time registration trial (2 cities)
• NFC retail shopping trial with no-
queue checkout (ends Sep)
• NFC card/phone bicycle storage
launch, 3 cities
Sep-Nov 2008
• 2 new Rabo Schoolbank roll-outs for
cashless schools
• Launch of 4 city NFC parking product
w/theatres, city passes, vending,
retail
• 120+ conferences with NFC access via
2 event partners
Sep-Dec 2008
• NFC payment roll-out with 3 new
handsets in 500+ locations nation-
wide
• Planned NFC mobile loyalty
programme with 2 nation-wide
loyalty programmes and 4 major
retailers
• MiniTix downloadable Java
application v.1, account balance &
transactions, P2P, content & access
• Introduction P2P payments to
normal mobile numbers, via SMS
• Prepaid recharge, online merchants
& retailers
• Rabo Schoolbank trial for NFC cards
& mobile phone in cashless schools
RABOSCHOOL
BANK
RABOSCHOOL
BANK
Some images 2007-08
C1000
Coca-Cola NFC vending
FEBO NFC vending
Some images 2007-08
28 February 2008:
Diergaarde Blijdorp
P2P
NFC PIN demo @ Picnic
school
NFC
terminal
GSM parking
launch with Park-
line
MiniTix 2008
� MiniTix online
� MiniTix P2P
� MiniTix NFC
• NFC cards, NFC mobile phones
• Being rolled out in schools, theatres,
parking, bicycle storage, vending
Customer bank account
� MiniTix mobile application
Mobiel Betalen – Powered by MiniTix
Mobiel Betalen – Powered by MiniTix
Mobiel Betalen – Powered by MiniTix
Mobiel Betalen – Powered by MiniTix
SEPA: Single Euro Payments Area
� Zone for the euro in which all electronic payments are considered domestic, and where a difference between national and intra-European cross border payments does not exist.
� European Payments Council (EPC) has mandated standards for all inter-bank transactions via the Payments Service transactions via the Payments Service Directive, as well as incasso, acceptgiro, e-payments and m-payments, etc.
� So, for new payment developments, Rabobank must not only consider other Dutch banks but other European banks too (and there are a lot).
??????ZWIZZLE
PIN
ba
nk
s
too american
...
vs.
Mobile Transactions in 2012
Transactions Menu
PIN
Menu BackInfo
1. USABILITY?
- cross-platform
- NFC behaviour
2. SECURE TRANSATION KEYS?
3. HARDWARE SECURE ELEMENT?
- UICC (SIM card)
- hardware
- removable memory card
4. SEPA
TSM Key
Management
Mobile Transactions in 2012
TSM Key
Management
TSM
OTA
Service
Provider
Service
Provider
Service
Provider
MNO
TSM Key
Management
TSM Key
Management
OTATSM Key
ManagementOTA
TSM Key
Management
TSM Key
Management
TSM
OTA
TSM
OTA
Service
Provider
Service
Provider
Service
Provider
Provider
Service
Provider
Service
ProviderPIN
MNO
MNO
Thank you!
Dan Armstrong, CTO
Rabo Mobiel B.V.Rabo Mobiel B.V.
Oosterdok 2
1011 VX Amsterdam
The Netherlands
dan.armstrong@rabomobiel.nl
+31 652 085 071
http://www.rabomobiel.nl/rabomobiel/rabo_mobiel/innovaties_mobiel_betalen
http://www.youtube.com/RaboMobielNFC
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