customer success manifesto
Post on 08-May-2015
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WELCOME Customer Success Summit 2014
Guy Nirpaz | CEO & Co-Founder | Totango
attendees cities
countries
non-customer success titles
Building the CUSTOMER SUCCESS PLAYBOOK together
customer success plays
keynotes panels CEOs
CUSTOMER SUCCESS HERO AWARDS
www.CustomerSuccessHeroes.com
What is
all about?
• Customer loyalty is dead
• Days of customer lock-in are gone
• Cloud has changed the speed at which the
world operates
New Rules for a New World
CUSTOMER SUCCESS
MANIFESTO
over customer management
over words
over historical snapshots
over periodic check-ins
over high-value customers
over buyers and decision makers
VALUE over
customer management CUSTOMER ACTIONS
over words
REAL-TIME SENSORS over
historical snapshots CONTEXTUAL ENGAGEMENT
over periodic check-ins
ALL CUSTOMERS over
high-value customers ALL USERS
over buyers and decision makers
www.CustomerSuccessManifesto.com
Join the Movement
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