current developments in eu audiovisual policy for the serbian delegation roel van de ven november 5...

Current developments in EU audiovisual policy

For the Serbian delegation

Roel van de Ven November 5th, 2014

2

Change in Media

1. Convergence 2. EU mediapolicy and regulation3. Dutch view

The Netherlands: Connected, Open & Digital

•70% of Dutch owns a smartphone•7,4 million of Dutch owns a tablet (on population of 16,8 M)•A third of the Dutch watches video on demand

75% watches on TVYoung generation has less interest in lineair TVSubscribtion TV (Netflix) grows very fast

• A third of the Dutch uses streaming music services

3

4

Convergence and the consumer

5

Convergence; fear

6

Convergence; fear of dominant positions

Convergence & diversity

7

EU mediapolicy and regulation

8

EU mediapolicy and regulation

• EU Treaty and Protocol public broadcasting » Treaty (..) be without prejudice to the competence of

Member States (..) public service broadcasting insofar (..) does not affect trading conditions and competition (..).

• Audiovisual Media Services Directive Free movement AV-servicesMinimum harmonisation: European works, advertising, acces, list of events of major importance, independent supervisionCountry of origin principle

• Communication on the application of state aid rules to public broadcasting

9

EU mediapolicy and regulation

• Present debate

• Focus on : Revision AVMS Directive? more rules to protect cultural diversity ? Country of origin > country of destination

10

Dutch views on media the EU and a global world

11

Dutch views on media the EU and a global world

1.Internal/open market is cornerstone • This is why country of origin is important

2.Changes in media ask for less rather than more rules

3.NL believes in a mixed landscape: with both public and

commercial players

12