cookies 101 - eu cookie law (privacy) - michele neylon, blacknight

Who Am I?

• Michele Neylon• Founder / CEO Blacknight • Contact: http://mneylon.tel• @mneylon• http://michele.me/blog• http://b.log.ie• And most other social networks ..

EU Cookie Law

EU Cookie Law

• What is a cookie?• What do they do?• Why are they potentially a problem?• The Cookie law and your website

Meet Cookie

What Is A Cookie?

• Small bit of text that is stored in the user’s browser

• It CANNOT carry a virus• It CANNOT carry malware• Often used for tracking user “state” eg. Logged

in or not etc• Statistics / tracking / analysis

The Nasty?

• Track user behaviour• Target users based on this• Images other media loading from 3rd party

sites (think Facebook / Twitter widgets)• Cookies from eg. Facebook *know* what

you’re doing on other sites ..

EU Law

The Law Is Here

• So you need to deal with it .. • How? (hopefully I’ll cover that!)• Why? Cos it’s the law! (Statutory Instrument

Number 336 of 2011 European Communities (Electronic Communications Networks and Services)(Privacy and Electronic Communications) Regulations 2011)

How Are We Doing?

• Espion’s report http://www.slideshare.net/krishnade/eu-cookie-directive-report-on-compliance-in-the-uk-and-ireland

• 96% of Irish sites probably don’t comply .. • Do they even have a privacy policy?• Company number? Address?

Implementation…

• Cookie “audit” – see what you’re actually using / doing (eg. http://www.cookiecert.com )

• Adapt Privacy policy (you have one, right?)– http://www.theeucookielaw.com/ handy

categories of cookie types in plain English• Integrate into site• Integrate into CMS

Example Audit Report

Tools?

• UK (and elsewhere) implemented first .. • Blogging software eg. Wordpress• Content management systems• Shopping cart software• Other

Wordpress Plugins

See http://wordpress.org/extend/plugins/

Joomla Extensions

Taken from http://extensions.joomla.org/

Shopping Carts

• Off the shelf • SAAS – will have something (unless they’re

useless)• Most support directly or via extensions /

plugins• Inhouse developed – custom solution needed

Wizards + Tools

• Cookie Control: http://civicuk.com/cookie-law/index– Custom code– Plugins for Wordpress, Joomla, Typo3, Drupal,

Joomla, Zen Cart, Magento

Just an example (which I like) .. There are plenty of other tools out there ..

Live Sightings

RTE

• Simple banner at top of home page with link to privacy policy

BT.com – Fancy!

BT.com

In The Wild

• Econsultancy (examples) http://econsultancy.com/ie/blog/10205-20-examples-of-eu-cookie-law-compliance

• Silktide: http://silktide.com/cookieconsent/examples

• Econsultancy (types of implementation) http://econsultancy.com/ie/blog/9202-eu-cookie-law-three-approaches-to-compliance

Contact & Credits

• All contact details on http://mneylon.tel• Screenshots via respective sites• Cookie the cat appears courtesy of his owner

(@forbairt)

• Thanks!