confidential and proprietary ©2014 discover financial services 2014 discover ® dealer incentive...
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CONFIDENTIAL AND PROPRIETARY ©2014 DISCOVER FINANCIAL SERVICES
2014 Discover®
Dealer Incentive Program& EMV Update
Key Points - For Dealers
1) Discover Acceptance is INCLUDED with Every Acquirer Merchant ID that is issued – by contract
2) Discover rates MUST be competitive with other payment brands – for similar card types – by contract
3) Discover Transactions are INCLUDED in Dealer revenue share from Acquirers
4) Validating Discover Acceptance with a test transaction ensures your merchants can use Discover connectivity to settle PayPal in-store transactions – with other opportunities in development 2
What You Should Know About Discover®
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Limited Supply of Gift Cards for Qualifying Engaged Dealers
Engage With Discover®
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What Discover wants from Dealers in Engagement Agreement:
Agree to Install Discover with 100% of clients on go forward basis
Register at Discoversignage.com - deploy signage with new installs
Register at DiscoverRewardsProgram.com - Validate installs with test card swipe
Agree to fix non-acceptors we identify for a flat fix fee of $150 within 30 days
What Dealers get from our Engagement Agreement:
$200 gift card as signing bonus
$150 per fix for each non-accepting merchant identified by Discover
Access to Discover sponsored hardware and software discounts (Pending)
Opportunity to voluntarily provide list of non-accepting merchants and sales volume for consideration of additional incentives
$200 gift card
Review Dealer Engagement Agreement
Additional Revenue Opportunities
If you voluntarily provide list of merchants and sales volume that do not accept Discover, we will submit to marketing for consideration of additional incentives using the following schedule:
If approved, we will return a summary of your Revenue Opportunity:
Tier Merchant Volume $ to Dealer1 $5M+ $2K
2 $1M - $5M $1K
3 $250k - $1M $150
DN_Identifier MERCHANT_NAME ADDRESS1 CITY ST ZIP Priority Group Incentive to Dealer200 Abel Baking 123 Main Street Los Angeles CA 90014 DMA San Fran / Volume 2,000.00$ 143 Broadmoor Café 124 Main Street PALISADES NY 10964 Non-acceptor 1,000.00$ 106 China Grill 125 Main Street Brooklyn NY 10965 Non-acceptor 1,000.00$ 104 Darcy's Donuts 126 Main Street New York New York New York Non-acceptor 150.00$
98 Egg Café 127 Main Street New York New York New York Non-acceptor 150.00$
Total Incentive Available 4,300.00$
Sample Dealer
Merchant Enablement Incentive Opportunity Especially Prepared for:
Promote – So You Can Offer More Opportunities for Merchants
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www.DiscoverSignage.com
Store Hours DecalCheck Presenters
Window Decals
Web Banners
Post FREE merchant signage and offer FREE Custom Check Presenters so that cardholders have confidence to use their favorite cards and your merchants can capture additional spend
Keys to Help You Maximize This Opportunity
Validate – Free test cards and incentives for testing terminals
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Sales Reps get FREE Test Cards and earn rewards for validating terminal connectivity. Register on-line at DiscoverRewardsProgram.com and receive a unique user ID, password and Discover test card number
Keys to Help You Maximize This Opportunity
Discover Network EMV Update
Why EMV? …Because it works!
Networks Drive Change via Compliance Guidelines / “Liability Shift”
Counterfeit fraud in UK: 96M > 43M GBP
Mercury Confidential and Proprietary - For Recipient's Internal Use Only
4/1/2013Processor Compliance for EMV Data
North America EMV Migration
Discover Card Employee Pilot Kick-Off: Sept. 2013
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Discover Network North America EMV Acquiring Mandate
1/1/2012 1/1/2013 1/1/2014 1/1/2015 1/1/2016 1/1/2017
10/1/20151. 100% Data Compromise
Relief (MC only) &2. Payments Hierarchy
Begins (MC & AMEX)
10/1/2017Counterfeit Card Liability Shift for Petro Merchants
10/1/2012Waive Annual PCI Compliance for Dual EMV/NFC Terminals
10/1/20131. 50% Data Compromise
Relief (MC only) &2. AMEX Waives Annual
PCI Compliance
10/1/2015Card Present, Counterfeit Card Liability Shift (except Petro)
10/1/2016MasterCard extends liability shift for all U.S. ATM transactions
US Issuers Expand Issuing EMV cards
- EMV migration Forum
U.S. credit and debit card issuers who are issuing or who have announced plans to issue EMV payment cards include:
American Express Andrews Federal Credit Union Bank of America Citi Fifth Third Bank Jack Henry & Associates Payment Processing Solutions PNC PSCU Financial Services Silicon Valley Bank Star One Credit Union State Employees Credit Union Travelex Cash Passport United Nations Federal Credit Union U.S. Bank Wells Fargo
An EMV card is inserted into a terminal The chip embedded in the card contains an issuer key Using input from the card, the terminal creates and
sends a unique piece of data , or “cryptogram” to the issuer’s host during the transaction, validating the card
The card is removed when the transaction is completed
How Does EMV Work?
How Does EMV Align with Mobile/NFC?
An EMV chip can be on a “contactless” card where the chip is “tapped” or “held” near the terminal …..or…..
A chip can be inside your smart phone and the phone is “waived” near the terminal…
Mobile wallets (eWallets) are rapidly growing in number, which multiplies the opportunity for incremental sales for merchants and new revenue options for ISOs
Call to Action: Get Your Merchants Ready
Your Acquirer is your best resource for Information
Sell an EMV contactless enabled terminal. EMV is also a contactless technology and this is the perfect time to upgrade your merchants.
Sell IP. EMV dial response times may double, merchants should strongly consider IP and/or wireless technology over dial.
Call on your acquirer/processor for education. Learn the brand requirements for ISV/Software merchants. The time to start preparing your merchant is now.
Smart Card Alliance EMV Forum (EMF) offers tons of guidance New WG just formed to focus on streamlining ISV/Merchant Certification process
Stand By for offers from Discover & BlueStar Only Contracted Dealers Can Participate
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Thank You!Come See Us
at
Booth #906
Thank You!
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